Private One Day Adventure Tour in Tequila and José Cuervo Tequila

Exploring Tequila in a Day: What You Need to Know

This private one-day tour in Tequila and the José Cuervo distillery promises a blend of tradition, natural beauty, and a touch of adventure. While we haven’t personally taken this exact trip, the reviews and details paint a picture of a well-rounded experience that caters to curious travelers eager to learn about tequila, its origins, and its cultural significance.

What draws us most are the private nature of the tour—meaning fewer crowds and a more personalized experience—and the chance to visit artisan and flagship factories. We also love the inclusion of tequila tasting, which offers a genuine taste of Mexico’s most famous spirit, and the opportunity to capture breathtaking photos of agave fields. On the flip side, a potential consideration is that this is a full-day commitment with a set schedule, so it’s best suited for those who enjoy structured tours and are eager to hit multiple stops in one go.

This tour is ideal for those who want an authentic glimpse into tequila production, appreciate natural landscapes, and enjoy exploring charming towns. If you’re after a relaxed, educational, and visually stunning experience with knowledgeable guides, this trip could be just right—especially if you prefer private arrangements over crowded group tours.

Key Points

• Authentic artisan experience: Visit one of the last traditional tequila factories, Tequila Selecto, for a more intimate look at tequila making.
• Historical insight: Tour the oldest tequila factory in Latin America, La Rojena, and learn from expert guides.
• Picturesque scenery: Enjoy scenic stops at agave landscapes and the town of Tequila itself, perfect for photos.
• Flexible, personalized route: The tour can be customized, offering the chance to take photos or explore at your own pace.
• Delicious tasting: Sample a variety of tequilas, liqueurs, and creams that showcase local craftsmanship.
• Convenient logistics: Private transportation and pickups ease travel, making this a comfortable way to see Tequila.

A Deep Dive into the Experience

The Artisan Charm of Tequila Selecto

Our journey begins at Tequila Selecto de Amatitán, a rare find among distilleries. Unlike the bustling industrial sites, this factory maintains its artisanal roots. We loved the way a guided tour here offers a behind-the-scenes look at both traditional and industrial tequila production. The guide explained how they craft tequilas, liqueurs, and creams inside the distillery, giving us insight into the care and skill needed to produce quality spirits.

What truly sets this stop apart is the private atmosphere—you won’t be jostled by crowds or lines—and the tasting of multiple products. As one reviewer put it, “a very complete tour for a single day,” with a personal touch that enhances the overall experience. Expect a relaxed, friendly environment where questions are welcomed, and you can savor several different flavors of tequila in a setting that feels authentic.

La Rojena: Mexico’s Historic Tequila Factory

Next, we head to Fabrica La Rojena, the most renowned tequila distillery in the region—Cuervo’s flagship and the oldest in Latin America. Walking through its historic corridors, you can’t help but feel the weight of tradition. The tour here lasts about two hours, during which you’ll learn about the production process of classic tequilas, see the large copper stills, and taste a variety of the distillery’s offerings.

The reviews praise the guides, with one saying, “Luis looked after us very well and nothing was too much trouble,” emphasizing the personal service that makes this part of the tour memorable. The tasting experience is a highlight; you’ll get to appreciate how different tequilas and spirits are made from the same basic ingredient—agave—but with distinct techniques and aging processes.

Exploring the Town of Tequila

After the factories, you’ll have about an hour of free time in the town of Tequila itself. This Magical Town (Pueblo Mágico) is a lively, colorful spot filled with quaint shops, traditional restaurants, and the iconic main square. It’s the perfect place to stroll, take photos of the portals, and perhaps pick up a bottle of tequila or some local crafts.

One visitor shared that “the town was well worth the visit,” noting the lively atmosphere and photogenic streets. It’s also an excellent chance to try some local food or buy souvenirs, although those expenses are not included in the tour fee.

Agave Landscape and Natural Beauty

No trip to Tequila would be complete without a visit to the Paisaje Agavero, where you’ll see vast fields of blue agave stretching to the horizon. This half-hour stop lets you soak in the natural beauty and understand why this plant is so central to everything here. The views are postcard-worthy, especially if you’re into landscape photography or just want a peaceful moment surrounded by nature.

Refreshing Drinks at Cantaritos el Güero

Finally, we visit Los Cantaritos El Güero de Amatitán, a local stand famed for its refreshing cantaros—a drink made from tequila mixed with citrus juices and topped with salt and chili. One reviewer called it “delicious,” and it’s a fun way to end the tour on a high note, experiencing a traditional local drink.

Practical Details & What It All Means

This tour lasts approximately 6 to 7 hours, starting at 10:00 am, with private transportation included. The air-conditioned vehicle and pickup service make the day comfortable, especially given the travel between sites. The fact that it’s private means your group can move at your own pace and customize the experience somewhat—an advantage over larger group tours.

The price of $178.08 per person reflects a solid value, considering the private transport, guided tours, and multiple tastings. While souvenirs, lunch, and alcohol outside the included tastings are extra, the experience itself covers a lot of ground—both culturally and visually.

Reviewers consistently praise the knowledgeable guides, highlighting how their insights make the visits more meaningful. One called out Mauricio Barrios for being “very attentive and knowing the history of each place,” which suggests you’ll be in good hands.

What’s Not Included

• Souvenirs or additional purchases
• Lunch (so plan ahead if you want to eat)
• Extra alcohol beyond the tastings

Who Is This Tour Best For?

This experience is perfect for those curious about tequila—how it’s made, its history, and its cultural significance. It’s also ideal for travelers who enjoy small, private tours with flexible stops, rather than large bus groups. If you’re keen on photography, the agave fields and town scenery will provide plenty of opportunities.

History buffs will appreciate the chance to see the oldest tequila factory, while food lovers can enjoy exploring the town’s market and tasting local flavors. This tour suits adults of all ages given the focus on tasting and cultural exploration, but note that alcoholic beverages are only served to those over 18.

Frequently Asked Questions

Is this tour suitable for non-Spanish speakers?
Yes. The guides are described as having excellent English skills, making it easy for English-speaking travelers to understand and engage.

How long does each stop last?
The artisan tequila factory (Tequila Selecto) takes about an hour, La Rojena about two hours, the town visit an hour, agave landscape 30 minutes, and Cantaritos Gúero about an hour.

Is transportation included?
Absolutely. The tour features private, air-conditioned transportation with pickup from your location in Guadalajara, making logistics simple.

Can I customize the route?
Yes, the tour allows for flexibility. You can stop for photos or explore the town at your own pace—they encourage you to make the route your own.

Are there any age restrictions?
Alcoholic beverages are served only to those over 18, which is standard. The tour itself is open to most travelers.

What should I bring?
Comfortable shoes, sunscreen, camera, and a small amount of cash for souvenirs or extra snacks are recommended.

Is lunch included?
No, lunch isn’t included, so plan to eat before or after the tour.

What’s the cancellation policy?
This tour is non-refundable and cannot be changed once booked, so be sure of your plans beforehand.

Can I book this tour on short notice?
While most bookings are made around 14 days in advance, last-minute availability may vary. Check with the provider for current options.

Final Thoughts

For travelers interested in learning about tequila, this tour offers a comprehensive, authentic experience without the crowds. The combination of artisan craftsmanship, historic distilleries, and stunning landscapes makes it a memorable day. The personalized nature of the private tour, coupled with knowledgeable guides, ensures you’ll gain insights and pictures worth sharing.

The experience balances education, scenery, and tasting, making it suitable for those who want a deeper connection to Mexico’s national spirit. Although it’s a full-day commitment, the value and unique access provided justify the time and cost.

If you’re after a relaxing, well-organized, and informative way to explore Tequila’s roots—this tour could be your perfect match. Just be ready for a day filled with sights, flavors, and stories that’ll leave you appreciating tequila in a whole new way.

In summary, this private tour is best suited for adventurous connoisseurs, culture seekers, and photography lovers who appreciate a personalized experience. It delivers a solid mix of tradition, scenery, and tasting that captures the essence of Tequila in one well-curated day.