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Experience the beauty of La Rioja with this full-day tour from Bilbao, including winery visits, traditional lunch, and guided tastings—perfect for wine lovers.
Exploring La Rioja on a Guided Winery & Lunch Tour from Bilbao
Taking a full day to explore Spain’s famed La Rioja wine region can be a highlight of any trip to Bilbao. This tour promises a mix of scenic vistas, authentic wine experiences, and a taste of local culinary traditions. With a focus on small-group intimacy, knowledgeable guides, and a well-rounded itinerary, it offers an insightful way to understand what makes Rioja wines so special without breaking the bank.
What we particularly appreciate about this tour is the blend of activities—from wandering through medieval Laguardia to enjoying a comprehensive winery visit with tastings, topped off with a hearty traditional lunch. A potential consideration is the relatively short time at each stop, which might leave some wanting more in-depth exploration, especially at the wineries. Still, it’s an excellent option for travelers who prefer a balanced, leisurely day with plenty of highlights. This experience is well-suited for wine enthusiasts, food lovers, or anyone wanting a taste of authentic Rioja without the hassle of self-planning.

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The tour begins promptly at 9:00 am, making it easy to fit into your Bilbao itinerary. The transportation is air-conditioned, which is a blessing in the warm months, and the small group size ensures a relaxed atmosphere. The tour is designed to be well-paced, so you won’t feel rushed, but the entire day still offers a good amount of sightseeing and tasting.
The journey kicks off with a visit to Laguardia, a charming medieval village surrounded by ancient walls. This stop is a highlight for many. As you walk within the town’s historic streets, expect to see well-preserved architecture, quaint taverns, and possibly some street musicians if you’re lucky. This village sets an atmospheric tone for the day, transporting you back in time.
Your guide will likely point out notable sights and share insights about Laguardia’s history, adding context to your wanderings. The reviews mention a nearly two-hour visit, plenty of time to explore, photograph, and soak in the ambiance without feeling hurried. Many guests praised the guide’s knowledge and friendly demeanor, making the experience more engaging.
Next, you’ll head to a local winery or bodega for an in-depth look at the winemaking process. This part of the tour lasts about an hour, during which you can expect a guided walk through vineyards or cellar areas. You’ll learn how grapes are grown, harvested, and transformed into the wines you love.
The tasting experience is often highlighted as a real treat. With four different wines sampled, including reds typical of Rioja, you’ll be able to appreciate the nuances of each. Reviewers have shared that the wines introduced are excellent, and the guides are knowledgeable about the differences between varieties and aging processes. The winery staff are welcoming, making the tasting both educational and enjoyable.
After the wine tour, the group moves on to a restaurant or a designated tasting room for a traditional La Rioja lunch. Expect a hearty meal featuring regional staples—think charcuterie, local cheeses, grilled meats, and flavorful tapas—paired with the wines you’ve just sampled.
Guests have reported the lunch as a standout part of the day, with some describing the food as delicious and authentic. The paired wines elevate the experience, allowing you to see how regional flavors complement each other. The two-hour sitting provides plenty of time to relax, chat, and savor the food, making this a true highlight for food lovers.
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The return trip provides a comfortable wind-down, often with the guide sharing additional insights about La Rioja or answering questions. Some reviews note the guide’s warmth and expertise, which enhance the overall experience. You’ll arrive back in Bilbao in the late afternoon, feeling satisfied with your day of cultural discovery and wine appreciation.

Knowledgeable Guides: Multiple reviews mention guides like Pillar and Victoria, who are praised for their friendly, informative approach. Their insights deepen your understanding of Rioja wines and regional history.
Authentic Cultural Immersion: Visiting Laguardia and tasting regional foods offers a real taste of local life. You won’t just see the sights—you’ll experience them.
Quality of Wine & Food: The four wine tastings are carefully curated to showcase Rioja’s best, and the lunch menu is hearty and authentic, delivering excellent value.
Perfect for Small Groups: The intimate size allows for more personalized interaction, making the experience feel special without being crowded.
Logistical Ease: Round-trip transfers from Bilbao make this tour accessible and hassle-free. No need to worry about transportation or planning—just focus on enjoying.
Limited Winery Visit Time: If you’re a serious wine enthusiast wanting extensive tastings or multiple wineries, you might find the visits somewhat brief. Reviewers have noted a desire for more in-depth education on Rioja wines.
Weather Considerations: The tour operates in all weather conditions, but if rain or heat strikes, it could affect outdoor parts like vineyard views or walking through Laguardia. Dress appropriately and be prepared.
Price Point: At around $288, this experience offers good value considering the inclusions but might be on the higher side for those on a tight budget. Remember, it covers transportation, a guided tour, tastings, and a full lunch.

This tour is ideal for travelers who want a comprehensive, well-organized introduction to La Rioja wines and culture without the hassle of planning logistics themselves. It suits wine lovers and foodies eager to learn from knowledgeable guides and sample regional flavors. The small-group setting makes it perfect for those who appreciate a more personal experience and the chance to ask questions.
It’s also well-suited for cruise passengers or city visitors looking for a relaxing day outside Bilbao, with the convenience of round-trip transportation. However, those seeking in-depth winery exploration or multiple winery visits might prefer longer or more specialized tours.
Is transportation included in this tour? Yes, round-trip transfers from your Bilbao hotel are provided, making it very convenient.
What is the group size? The tour is limited to a maximum of 8 travelers, ensuring a more personalized experience.
Can I cancel the tour? Yes, you can cancel free of charge up to 24 hours before the start, with a full refund.
How long is the entire tour? The tour lasts approximately 8 hours, from departure at 9:00 am to return in the late afternoon.
What is included in the lunch? The lunch features traditional La Rioja foods paired with wines, offering a hearty regional meal.
Are children or non-drinkers welcome? The tour is designed for most travelers, but since wine tasting is involved, non-drinkers can enjoy the scenery and food, though age restrictions are not explicitly specified.
What should I wear? Dress appropriately for weather conditions, as the tour runs in all weather. Comfortable shoes are advisable for walking through Laguardia and winery tours.
Do I need to book in advance? Yes, booking approximately 45 days in advance is recommended to secure a spot, especially during peak seasons.
Are there any hidden costs? No, the price covers transportation, tastings, and lunch. Additional drinks or souvenirs are at your discretion.
To sum it up, this Rioja wine tour from Bilbao offers a balanced, engaging experience that combines cultural sights, authentic wine tastings, and regional cuisine. With knowledgeable guides and small-group intimacy, it’s a fantastic choice for those wanting a relaxed yet educational day outside the city. Whether you’re a dedicated wine connoisseur or simply eager to enjoy some of Spain’s famed flavors, this tour promises a memorable journey into La Rioja’s heart.