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Discover the best of La Rioja with a private wine tour from San Sebastian. Enjoy exclusive tastings, authentic lunch, and scenic medieval village walks.

If you’re a fan of wine, history, and authentic cuisine, a private Rioja wine tour from San Sebastian offers a personalized way to explore one of Spain’s most celebrated regions. With exclusive visits to renowned wineries, delicious local food, and scenic strolls through medieval Laguardia, this experience promises a full day of sensory delights. What makes it stand out is the intimacy of a private guide and driver, ensuring a tailored, relaxed day focused solely on your group.
One highlight many travelers appreciate is the opportunity to visit underground wine caves and see iconic architecture like the Frank Gehry-designed winery. Plus, the inclusion of a local Basque restaurant for lunch means you’re not stuck with tourist traps but instead enjoy hearty, homemade-style dishes. However, given the price point and full-day nature, it’s perhaps best suited for those keen to indulge in top-tier wine experiences and authentic local culture.
A possible consideration is the tour’s length—at 8 to 9 hours, it’s a substantial commitment, but most find the value well worth it. Travelers who prefer a flexible or more leisurely pace might want to check how the itinerary fits their personal style. This tour is ideal for wine lovers, couples, small groups seeking personalized service, or anyone wanting a deep dive into Rioja’s wines and charming villages.

For a more personal experience, these private San Sebastian tours deliver individual attention

This private tour from San Sebastian promises a full immersion into Spain’s most famous wine region, with thoughtful touches that elevate it beyond a standard tasting excursion. The tour spans approximately 8 to 9 hours, meaning you’ll gain a well-rounded snapshot of Rioja’s wine, culture, and landscape without feeling rushed.
The day begins with hotel pickup in a private, air-conditioned vehicle, a major plus for travelers who want to avoid the hassle of renting a car or navigating public transportation. Your guide, who speaks English, Spanish, and Basque, sets the tone for the day, sharing insights about Rioja’s winemaking history and local culture—expect to learn a lot from someone well-versed and passionate about the region.
First stop: Bodegas Marques de Riscal
This winery is famous not only for its excellent wine but also for its striking architecture. While the tasting itself is free, it’s a chance to sample some of Rioja’s best reds, enjoying the atmosphere of a winery that’s earned international acclaim. The visit lasts around 15 minutes, just enough to peek into the cellar and perhaps snap a photo of the modern, sculptural exterior.
Next: Laguardia
This medieval village is a highlight, and you’ll spend about an hour walking its narrow streets, discovering hidden secrets beneath the surface. The caves carved under the town reveal Rioja’s longstanding tradition of underground wine storage, and the reviews praise the guide’s commentary—adding a layer of local storytelling that makes the experience memorable. One guest remarked, “we loved the way the guide shared local food bites and history, making us feel like insiders.”
Third stop: Bodegas Ysios
Picturesque and photogenic, this winery is a feast for the eyes, with its undulating architecture blending seamlessly into the landscape. While the short 10-minute visit doesn’t include a tasting, it’s a perfect photo stop and offers insight into modern Rioja winemaking.
The crowning jewel:
Throughout the day, you’ll enjoy tastings of Rioja wines at two carefully selected wineries. The emphasis is on quality and authenticity, with many reviews noting the knowledgeable guides who go beyond just pouring wine—they share stories, food pairings, and regional insights.
A real highlight is the lunch at a local Basque restaurant, away from the tourist crowds. Reviewers rave about the rustic, hearty food—think traditional pintxos, local cheeses, and regional specialties. One guest praised the “rustic and super delicious” meal, emphasizing how the authentic setting adds to the experience. This is a chance to savor homemade dishes that perfectly complement Rioja wines, elevating the whole day.
Having a private driver means you can relax and enjoy the scenery without worrying about navigation or parking. All transportation expenses, including tolls, fuel, and parking, are covered, making it a hassle-free day. The vehicle is air-conditioned, ensuring comfort in warmer months.
Multiple reviewers mention how their guides, like Iker Bardaji, brought the experience alive with expert knowledge and genuine enthusiasm. One reviewer pointed out, “Grahame_C loved visiting seven wineries and appreciated the guide’s ability to take us to the best places.” Others have appreciated the relaxed pace, personalized service, and the chance to get off the beaten path.
At $458.63 per person, this tour sits at the higher end, but considering the private transportation, expert guide, multiple tastings, and authentic lunch, most find it a worthwhile splurge. It’s especially attractive for those eager to skip touristy spots and dive into Rioja’s real soul.
This experience is best suited for wine enthusiasts who want more than just a tasting—those who desire a personalized, in-depth exploration of Rioja. It’s ideal for couples, small groups, or travelers wanting a luxury experience with convenience and exclusivity. If you’re curious about architecture, local food, and medieval history alongside wine, this tour covers all bases.
Conversely, if you prefer a more flexible or budget-friendly option, or are traveling solo and looking for group discounts, other options might suit you better. Still, for those looking for a comprehensive, all-inclusive, private day in Rioja, it’s a solid choice.

In short, yes—if you value quality, authenticity, and convenience. The private nature of the tour guarantees a tailored experience, with guides who go beyond just pouring wine to sharing the stories and secrets that make Rioja so special. The stops at historic caves and the modern Gehry winery offer a perfect blend of tradition and innovation, while the local lunch grounds the day in genuine Basque hospitality.
The price reflects the level of service and exclusivity, but many travelers leave feeling they’ve gained much more than just wine—they’ve gained a deeper appreciation of Rioja’s culture and landscape. It’s especially suited for travelers who love wine and want an immersive, stress-free day exploring with an expert by their side.
If you’re after a memorable, personalized wine adventure, this tour delivers in spades.

How far in advance should I book?
Most travelers book about 47 days before their preferred date, which helps secure availability for this popular private tour.
Is hotel pickup included?
Yes, hotel pickup and drop-off in San Sebastian (or nearby locations) are part of the package, making organization much easier.
What’s the duration of the tour?
Expect around 8 to 9 hours, providing plenty of time to visit two wineries, walk through Laguardia, enjoy a local lunch, and explore caves.
Are wine tastings included in the price?
Yes, wine tastings at the wineries are included. The tour includes tastings at two wineries, plus the experience of underground cave visits.
Can children or minors join?
The minimum drinking age is 18, so this tour is best suited for adults.
Is this tour suitable for people with mobility issues?
The tour involves walking through medieval streets and caves, which might be challenging for mobility-impaired travelers, so check with the provider beforehand.
What languages are guides available in?
Guides speak English, Spanish, and Basque, ensuring clear communication and local insights.
To sum it up, this private Rioja wine tour from San Sebastian offers a highly personalized, immersive experience perfect for those eager to explore beyond the typical. Expect excellent wine, authentic food, scenic walks, and expert guidance—an unforgettable way to taste Spain’s best-known wine region.