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Discover luxury fashion discounts on this private full-day Florence shopping tour, visiting Gucci, Prada outlets, and more with personalized service.

Imagine spending a day in Tuscany, not just sightseeing but upgrading your wardrobe with designer labels like Gucci, Prada, Valentino, and Armani—all at a fraction of the retail price. That’s exactly what this private, full-day shopping experience promises. Led by a knowledgeable fashion expert and chauffeur-driven in a sleek Mercedes minivan, this tour offers a stress-free way to indulge in Italy’s most coveted outlet malls, The Mall and Spaces Prada Outlet.
What stands out immediately is how personalized this experience feels. From the moment you’re picked up at your hotel in Florence to the moment you’re dropped back, every detail is tailored to your style and needs. Plus, with unlimited bottled water and onboard WiFi, it’s comfortable and convenient. However, one thing to consider is that the tour doesn’t include lunch, so packing a snack or planning around mealtime can make your day smoother.
This tour is best suited for fashion lovers, savvy shoppers, and anyone eager to snag authentic Italian designer goods without paying full price. Whether you’re on a special trip or just want to treat yourself, the combination of expert guidance and VIP access offers strong value. Let’s explore what makes this tour an ideal choice and how it could fit into your Florence itinerary.

Shoppers can discover Florence's markets and boutiques through these guided experiences
First Stop: Prada Outlet (Space)
The journey begins with a visit to Space, the largest Prada outlet in Italy. Think of this as a treasure trove of luxurious clothing and accessories—perhaps the best place to find Prada’s signature style at a much friendlier price. The outlet spans a sizeable area, meaning you’ll probably want to focus your browsing on specific sections based on your style. With about three hours allocated, there’s ample time to explore, try on, and consider your picks without feeling rushed.
A reviewer highlighted that the knowledgeable guide made picking the right items easier and more fun. One even mentioned that the guide went the extra mile by contacting them after the tour when they left a bag in the vehicle—showing genuine commitment and attention to detail.
Second Stop: The Mall Firenze
A short 40-minute drive takes you to The Mall, a premier outlet with boutiques housing some of Italy’s most famous fashion labels. Think Valentino, Armani, and Gucci, all under one elegant roof. Here, you’ll spend around four hours, giving you plenty of time to browse through luxurious collections and take advantage of significant discounts.
The mall’s layout makes it easy to move between brands, and many reviewers appreciated the chance to find high-end pieces at a fraction of retail prices. The environment is upscale but relaxed, allowing for a leisurely shopping experience. The tour’s flexibility means you can focus on your favorite brands or explore new ones you might not have considered before.
Traveling in a Mercedes Minivan ensures a smooth, climate-controlled ride, and the onboard WiFi keeps you connected. The driver, who also acts as your guide, is English-speaking and licensed, making communication straightforward. Plus, with unlimited cold mineral water, you can stay refreshed throughout the day—an underrated perk when you’re on your feet for hours.
Because this is a private tour, only your group participates, allowing for a flexible pace and personalized attention. It’s perfect for couples, families, or small groups who prefer a tailored shopping adventure without the stress and confusion of navigating alone.
At $380.29 per person, this tour offers more than just shopping. It’s a well-organized, VIP-style day that combines luxury, convenience, and expert advice. When you consider the savings on designer brands, the curated experience, and the comfort of private transport, it’s a smart option for those serious about fashion and value.
While lunch isn’t included, the time at each outlet allows for flexibility—many travelers choose to bring snacks or plan a quick meal, ensuring they don’t miss out on any deals or browsing time.
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The reviews echo the quality of this experience. One guest, Alan N., described it as “the best way to go”, emphasizing how the knowledgeable guide and stress-free environment enhanced the day. He also appreciated the extra mile taken when his guide contacted him about retrieving a forgotten bag, showcasing the tour’s genuine commitment to customer care.
This focus on personalized service ensures that you’re not just another passenger but a valued guest. The guide’s local insights and fashion expertise help you make smarter choices and maximize your shopping budget.

This experience is ideal for fashion enthusiasts, first-time visitors to Florence looking to extend their shopping options, and those who want to avoid the hassle of self-driving or navigating complex outlet malls alone. It’s also perfect if you value luxury brands at discounted prices and prefer a tailored, VIP treatment.
However, keep in mind that while the tour is flexible, it’s best suited for those who enjoy a full day of browsing and don’t mind the absence of a provided lunch. If you’re traveling with a group of up to 8 people and want a private, curated day of shopping, this tour fits the bill perfectly.

For anyone who loves designer fashion and wants to save money, this full-day private shopping tour offers a compelling mix of luxury brands, personalized service, and convenience. The ability to shop in a relaxed, VIP environment, guided by someone who knows exactly where to find the best deals, makes it a worthwhile splurge.
The attention to detail, from onboard amenities to the guide’s local knowledge, enhances the experience—making it more than just a shopping trip, but a memorable part of your Florence visit. It’s particularly suited for those eager to combine fashion with comfort and skip the chaos of self-organized shopping.
If you’re after a stress-free, personalized shopping adventure with authentic discounts, this tour is hard to beat.

How do I book this tour?
You can book through the provided link or directly with UNIQUETUSCANY private tours. Booking is recommended well in advance, as most travelers reserve about 84 days ahead.
What’s included in the price?
The tour includes hotel pickup and drop-off, private air-conditioned transportation in a Mercedes minivan, an English-speaking licensed driver, unlimited mineral water, and onboard WiFi. Admission to the outlets is free.
Are there any additional costs?
Lunch is not included, so you should plan to bring your own or purchase food at the outlets. Any shopping beyond your budget is, of course, extra.
What is the maximum group size?
Up to 8 travelers can participate in this private experience. Larger groups may need to make multiple reservations.
Can I modify the pickup time?
Yes. The start time is 9:30 am but can be adjusted upon request, so communicate your preferences when booking.
What if it rains?
Your driver will provide umbrellas, so you can still enjoy the day without worry, though some outdoor browsing may be affected.
How long is the tour?
It’s approximately 8 hours long, with about 3 hours at Prada and 4 hours at The Mall, making it a full and well-paced day.
Is this suitable for all travelers?
Most travelers can participate, but those with mobility issues or very young children should consider the walking involved and the length of the day.
This private shopping tour blends luxury, practicality, and personalized service in a way that suits discerning travelers eager for authentic designer discounts and a hassle-free day out. Whether you’re splurging for yourself or shopping for gifts, it offers a high-quality, memorable experience in the heart of Florence.