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Discover a luxurious, semi-private wine tour in Traverse City’s Old Mission Peninsula. Savor top wineries, stunning views, and expert guidance in style.
Thinking about exploring Michigan’s famed wine country without the noise and chaos of a party bus? Then the NON BUS Hawthorne Vineyards Traverse Old Mission Wine Tour might be just what you need. This 4-hour experience offers a more refined way to enjoy the vineyards—skipping the large, crowded buses for a VIP ride in a luxury SUV. It’s perfect for small groups who want to relax, sip, and savor at their own pace, with plenty of expert guidance along the way.
What caught our attention? First, the stunning views of Old Mission Peninsula that make every stop feel like a postcard. Second, the personalized service with Magic Mike—an actual wine connoisseur—who offers tailored recommendations and elevates the tasting experience. However, a potential consideration is that tastings, wines, and food are extra, so budget accordingly and plan for some additional expenses.
This tour works best for couples, small groups, and anyone seeking a more intimate, luxury wine experience. If you’re tired of the party bus scene or simply want to enjoy Traverse City’s vineyards in style, this could be a perfect fit.


Starting at Hawthorne Vineyards, this tour sets the tone for a relaxed day in Michigan’s celebrated wine region. The experience isn’t just about transportation; it’s about enjoying the local wine culture with knowledgeable guides.
You’ll meet your guide in a well-appointed, air-conditioned luxury SUV—either a GMC Yukon or Chevrolet Suburban, with an upgrade to a Cadillac Escalade coming soon. This isn’t just a ride; it’s part of the experience. The vehicles are spacious and comfortable, designed to make your day as stress-free as possible. Unlike the typical party bus, these vehicles foster an intimate, upscale atmosphere—perfect for small groups or couples.
Your journey begins here, setting a relaxed tone. Hawthorne Vineyards often serves as the perfect starting point with its inviting atmosphere and quality wines. While tasting fees are extra, you’ll get to sample some of the best wines on offer, and there’s potential for a few splashes or flights included in the tour. The views of the surrounding vineyards are a highlight, offering great photo opportunities and a chance to soak in the scenery.
You’ll visit four wineries in total, carefully chosen to showcase the best of the region’s offerings. The tour emphasizes quality over quantity, with each stop providing a chance to taste regional specialties and learn from experts.
What makes these stops special?
– Each winery offers stunning vineyard vistas, making every sip feel connected to the landscape.
– The wines tend to be well-regarded—some reviews mention “stellar wines” and “delicious food and tapas,” which enhance the experience.
– The knowledgeable guides, especially Magic Mike, tailor their recommendations based on your preferences, helping you find wines you’ll love.
One of the most praised aspects of this tour is Magic Mike himself. Described as a real wine connoisseur, he provides expert advice and personalized recommendations, turning tastings into educational moments. As one reviewer noted, “Magic Mike’s insights really elevated our experience.” The guides, many U of M or MSU grads, also bring a local flavor and genuine passion for Michigan wines.
The route along Old Mission Peninsula is a highlight in itself. Expect stunning vineyard views, rolling hills, and picturesque lake scenery. This landscape is perfect for those who love a wine tour with a side of natural beauty. Plus, the flexibility of the tour means you can focus on the scenery, taking photos or simply relaxing in the luxury vehicle.
The tour typically lasts about four hours and generally runs in the morning, giving you plenty of time to enjoy a leisurely day. Pickup and drop-off locations are flexible, making it convenient for travelers staying in different parts of Traverse City.

The tour’s price is $79 per person, which covers the vehicle, expert guides, and the opportunity to sample wines. You’ll appreciate that groups of six or more receive a free bottle of wine—a nice bonus that adds value to your day.
However, tastings, additional wines, and food are extra, so it’s wise to budget for those. The tour is law enforcement, first responder, and military friendly, operated by former law enforcement officers—adding a layer of safety and professionalism.
The air-conditioned SUV provides a comfortable environment, free from the chaos of a party bus, which many reviewers find makes the experience more luxurious and relaxing.

Multiple reviews highlight the stunning scenery and excellent wines. One guest raved about how the views made every stop special, calling it “a perfect mix of scenery, wine, and expert guidance.” Others appreciated the personalized service, noting that Magic Mike’s own wine knowledge and recommendations made the day particularly memorable.
Some travelers mentioned that tastings, bottles, and food are not included, but with the quality of the wines and the scenery, many felt the extra expenses were worthwhile. The small group setup, often just 6-7 guests, was praised for creating an intimate, relaxed atmosphere—far better than large buses filled with strangers.


If you enjoy small-group, personalized experiences, this tour offers a welcome break from the hustle of larger tours or bus scenes. It’s especially appealing if you’re after stunning scenery, expert wine advice, and a luxurious ride. It’s also a good fit for those who appreciate local knowledge and high-quality wines but don’t want to overspend on a more extensive wine package.
For travelers seeking a relaxed, upscale afternoon in Michigan’s wine country, this tour hits the right notes. It’s perfect for couples celebrating, small groups of friends, or anyone who favors quality over quantity and values a connection with the land and local wine makers.

The NON BUS Hawthorne Vineyards Traverse Old Mission Wine Tour offers a refreshing take on wine tasting in Michigan—focused on comfort, intimacy, and expert guidance. By skipping the chaos of party buses, you gain a more authentic and relaxed experience, surrounded by some of the best vineyard views on the peninsula.
The value lies not just in the tasting, but in the quality of service, scenery, and personalized attention. The small-group setting and luxury transportation make for a memorable day, especially for those who appreciate thoughtful, high-end experiences.
While the extra costs for tastings and food are something to keep in mind, most guests find that the overall experience—beautiful vistas, expert advice, and VIP treatment—far outweighs the small additional expenses. If you’re seeking a refined, scenic way to explore Traverse City’s wine country, this tour is a genuine winner.
Is the tour suitable for small groups?
Yes, most groups are 6-7 guests, making it intimate and personalized.
What type of vehicle is used?
A luxury SUV, such as a GMC Yukon or Chevrolet Suburban, with an upcoming Cadillac Escalade upgrade, offers comfort and style.
Are tastings included in the price?
No, tastings, wines, and food are extra, so plan to budget additional funds.
Can I pick up and drop off at different locations?
Yes, the tour is flexible with pickup and drop-off points.
What should I bring on the tour?
Comfortable shoes, camera, sunscreen, and water are recommended.
Are children allowed?
No, the tour is not suitable for children under 9 years, pregnant women, or people with back problems.
Is the tour operated by professionals?
Yes, the guides are local Traverse City experts, many with university backgrounds, and the operation is owned/operated by former law enforcement.
What makes this tour different from others?
The upscale, VIP experience in a luxury vehicle combined with expert wine guidance and stunning scenery.
Is there any benefit for groups of 6 or more?
Yes, groups of 6 or more receive a free bottle of wine, adding extra value.
Can I cancel if my plans change?
Yes, you can cancel up to 24 hours in advance for a full refund, offering flexibility to travelers.
This detailed look into the NON BUS Hawthorne Vineyards Traverse Old Mission Wine Tour shows it’s a well-rounded, enjoyable way to experience Michigan’s wine country in style. Whether you’re a wine enthusiast or simply looking for a scenic, relaxing day, it offers a good mix of everything you’d want—comfort, expert knowledge, and breathtaking views.
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