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Discover the 4-winery Traverse City wine tour in luxury GMC Yukons with expert guides. Enjoy stunning views, tastings, and personalized service for an authentic experience.
If you’re dreaming of a wine adventure in Michigan’s renowned Traverse City area, the NON BUS 4 Winery Traverse City Wine Tour on Old Mission Peninsula offers a fresh take on wine tasting excursions. This experience stands out because it sidesteps the typical party bus scene, replacing it with upscale, private-style transportation in luxurious GMC Yukons. It’s perfect for travelers who want to enjoy the scenery, sample excellent wines, and have a knowledgeable guide leading the way—all without the crowded, noisy bus vibe.
Two things we particularly love about this tour are the personalized attention you receive from real wine experts and the stunning vistas of Grand Traverse Bay that frame each winery visit. The tour’s flexibility to customize which wineries to visit makes it feel tailored to your interests. However, a potential consideration is the price—while it’s competitive for a semi-private experience, it’s still an investment in quality. This tour suits wine lovers, couples celebrating special occasions, or small groups who appreciate comfort and authentic tasting experiences.
This tour is designed for those who want to enjoy Traverse City’s renowned wine scene without the chaos of large bus tours. For $68 per person, you get a 4 to 5-hour experience that combines scenic drives, high-quality wines, and expert guidance. The tour is run by Movie Stars Wine Tours, a locally operated company owned by a former law enforcement officer committed to safety, professionalism, and genuine hospitality.
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Instead of a party bus or mini-SUV, you’ll be picked up in a luxury GMC Yukon or Chevrolet Suburban. The vehicles are air-conditioned and comfortable, with enough space for small groups—most likely six to seven people—making it feel more like a private outing. The tour can accommodate up to 24 travelers, but groups over six often receive a complimentary bottle of wine, adding to the personalized feel.
This semi-private format is a key selling point, especially for travelers tired of noisy, crowded tours. Many reviews mention how welcoming and attentive the guides are, treating guests more like friends than customers. The journey itself is relaxed, with plenty of time to take in the views and chat about the wines.
Most travelers book about four weeks in advance, reflecting good demand for this experience. The tour offers pickup at some downtown locations in Traverse City, making it easy to join without fuss. Confirmations are received promptly, and the flexible cancellation policy allows for full refunds if canceled at least 24 hours in advance. That makes it a low-stress choice for planning.
The tour features visits to five exceptional stops, each offering something unique—though the exact lineup can vary depending on availability and guest preferences.
Your journey begins with Hawthorne Vineyards, one of Traverse City’s top vineyards. Located on a high bluff, the tasting room offers panoramic views of East and West Grand Traverse Bays. Here, you can sample a range of reds and whites, such as Merlot/Cab Franc blends and crisp Auxerrois or Dry Riesling. It’s a quiet spot where you’re surrounded by nature—no traffic noise, just the sounds of the outdoors.
Guests love the opportunity to buy flights, wines by the glass, or bottles to take home. Some may opt for the popcorn flight or a charcuterie board, adding to the tasting experience. One reviewer noted that this site is one of the newest and most scenic, making it a perfect start to your day.
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Next, the tour stops at Bowers Harbor Vineyards, established in 1991 on what was once a horse farm. The cozy tasting room, formerly a horse stable, is inviting and friendly. The estate features 20 acres of vines growing a variety of grapes like Riesling, Chardonnay, Gewurztraminer, and Pinot Noir.
Guests often mention the “dog winery” nickname, as friendly dogs are part of the scene. The wines, especially the Pinot Secco bubbly and the diverse reds and whites, receive high praise. The relaxed atmosphere makes it easy to linger and enjoy a flight or a glass.
Perched atop one of the highest points on Old Mission Peninsula, Chateau Chantal offers breathtaking views of the bay. Its standout feature is the rare Ice Wine, famously served at a White House dinner during President Obama’s administration. The tasting room is spacious, and guests can purchase wines such as Dry Riesling, Pinot Blanc, and Naughty Red.
You can also try their brandy, which is exclusive to this winery on the peninsula. The setting is ideal for quiet reflection and photos—well worth a longer stay than just a quick tasting. Many reviewers rave about the views and the chance to purchase a glass of wine directly at the winery.
A favorite among visitors, Brys Estate is known for its lively atmosphere and signature “Froze'”—a frozen wine drink perfect for warm days. The winery also offers a rare Sauvignon Blanc on the peninsula, alongside a Pinot Noir Riesling blend dubbed the “porch pounder.”
Guests love the outdoor deck, which provides a great photo op and a chance to enjoy the vineyard’s ambiance. The lawn bar is open, making it a laid-back spot to relax after tastings. Many reviews mention how much they enjoy the friendly staff and the chance to try different wines in a beautiful setting.
The final stop is Bonobo Winery, run by brothers and long-time locals Todd and Carter Oosterhouse. It’s often described as feeling like a place where movie stars relax—stunning views, top-tier wines, and excellent service. Guests can sample reds like BDX and Pinot Noir, as well as whites such as Blanc de Blancs and Chardonnays. Interestingly, this is the only winery on the peninsula where you can taste a glass of whiskey.
Food options are available, and many guests highlight the approachable, community-focused atmosphere. This stop often becomes a highlight thanks to the friendly guides and the quality of the wines.
Throughout the tour, you’ll get glimpses of Grand Traverse Bay—specifically the East Bay on the way to Hawthorne Vineyards. The bay, which stretches over 30 miles, is a highlight on its own, with views that make the drive feel like a postcard. The geographic setting, with the bays and surrounding hills, creates a microclimate ideal for wine production, which the guides often point out.
At $68 per person, considering the luxury vehicle, expert guides, and four to five hours of wine tasting, this tour offers solid value. Unlike many group bus tours, the semi-private format ensures a more relaxed, personal experience. Guests consistently praise the guides’ knowledge, friendliness, and attention to detail—elements that elevate a simple tasting trip into a memorable event.
This tour is ideal for small groups, couples, or friends who appreciate high-quality wines and scenic drives. It’s also well-suited for travelers who want a comfortable, low-hassle day that combines sightseeing with tasting without the chaos of larger tours.
If you’re seeking a wine tour that balances comfort, authenticity, and scenic beauty, this Traverse City experience hits the mark. The focus on quality, expert guidance, and stunning vistas makes it a standout option in Michigan’s wine country. Plus, the flexibility to customize your stops and the attentive service mean you’re likely to come away with more than just a few bottles—you’ll leave with a well-rounded memory of Old Mission Peninsula.
How many wineries will I visit?
Most tours include visits to four wineries, with some flexibility based on availability, weather, and guest preferences.
Are wine samples included in the price?
Yes, wine samples or flights are included. Additional food, bottles, or glasses cost extra.
What transportation is used?
Tours are conducted in luxury GMC Yukons or Chevrolet Suburbans, providing a comfortable and upscale experience.
Can I customize the winery stops?
Yes, the winery selection can be tailored if you have favorites or specific requests, depending on availability.
Is this tour suitable for small groups?
Absolutely. Most groups are 6-7 people, making it feel personal and less crowded.
What is the duration of the tour?
It lasts approximately 4 to 5 hours, allowing ample time for tasting and enjoying the scenery.
Do I need to book in advance?
Yes, most travelers book about 28 days ahead to secure their spot, especially during peak seasons.
Is there a cancellation policy?
Yes, full refunds are available if canceled at least 24 hours before the scheduled start.
This wine tour is best suited for those who value quality over quantity—wine enthusiasts eager for expert guidance and scenic stops. It’s perfect for couples celebrating a special occasion, small groups of friends, or anyone wanting a relaxed, high-end experience without the hustle of larger, noisier tours. If you prefer comfort, personalized service, and memorable views, this is likely to become a highlight of your Traverse City visit.
In the end, it’s a chance to truly savor Old Mission Peninsula’s wines amid breathtaking landscapes, all while enjoying the company of friendly guides and fellow travelers.