Physical Address
304 North Cardinal St.
Dorchester Center, MA 02124
Physical Address
304 North Cardinal St.
Dorchester Center, MA 02124

Explore the magic of children’s stories at Blackpool’s The Gruffalo & Friends Clubhouse. Fun, engaging indoor play zones for all ages, with friendly staff and themed adventures.
If you’re looking for a family-friendly activity in Blackpool that combines storytelling, imagination, and active play, then The Gruffalo & Friends Clubhouse might just be your next favorite spot. This indoor attraction invites kids of all ages to step into the worlds of beloved children’s stories like The Gruffalo, Zog, and The Snail and the Whale — all under one roof. With a rating of 4.5 out of 5 based on over 120 reviews, it’s clear that many families find this experience both delightful and worthwhile.
What we really love about this place is how it caters to a wide age range, from toddlers to pre-teens. The themed play zones are not only visually appealing but also thoughtfully designed to entertain and inspire creativity. On the flip side, some might find the 70-minute duration a bit short, especially if your kids are engrossed in the fun. Still, for an affordable price (around $6 per person), it offers a lively, safe environment that’s perfect for a rainy day or a quick family outing.
This experience suits families with young children, especially those who enjoy stories and interactive play. If you’re after a place where your little ones can burn off energy while engaging with favorite characters, the Clubhouse is a fantastic choice. Just be prepared for a lively, busy atmosphere, and check the schedule if your child has a particular character meet-and-greet in mind.


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As you arrive, you’ll show your ticket at the entrance of the Blackpool-based facility. From the start, the atmosphere is bright and inviting—appropriate for children’s stories brought to life. Families often comment on the cleanliness and friendly staff, who are eager to help and make the experience smooth.
Once inside, the magic begins. The “Deep Dark Wood” from “The Gruffalo” is a standout feature — a lush, immersive area designed to look like the forest where the mouse outwits predators. Kids love crawling through tunnels, spotting the iconic Gruffalo statues, and pretending to be the clever mice or woodland creatures.
Next, the Princess Pearls castle from “Zog” offers a regal setting with soft play elements and fun obstacles. Reviewers mention that children of different ages can enjoy these sections comfortably. Smaller kids under 3 have their own dedicated toddler zone, which keeps them safe and engaged without the older children overwhelming them.
Beyond free play, the staff host storytime sessions, dance parties, and character meet-and-greets. One reviewer, Susan, highlighted how the friendly staff were “engaging” and created a “first-class” environment that kept young children captivated. These scheduled activities are well-timed and add that extra layer of fun for kids and parents alike.
More Great Tours NearbyOne of the top highlights, according to reviews, is the chance for children to meet and take pictures with characters from the stories. While some reviewers noted that certain characters like Zog appear less frequently, the Gruffalo and other favorites are out regularly, creating memorable photo opportunities. For families with specific character wishes, it’s worth checking the timetable beforehand to maximize your visit.
For children who love active play, the wooden climbing frames, soft play zones, and ball pits are a big hit. Several reviews mention that kids as young as 3 can go on their own, thanks to the well-structured safety features. The soft play areas allow for free movement and help burn off energy in a safe environment.
While food isn’t included in the ticket price, there are facilities nearby for snacks and drinks. Reviewers note that food prices are reasonable, making it easy to take a break without breaking the bank. Bring your own snacks if you prefer, but know there are options available.
The standard visit lasts about 70 minutes, which many reviewers find sufficient for most children’s attention spans. Some think it could be longer, especially if kids are deeply engaged, but the price point—around $6 per person—makes it easy to visit multiple times or combine with other Blackpool attractions.
From multiple reviews, the staff are praised for their friendliness and engagement. They seem to genuinely enjoy working with children, making the experience more welcoming. The premises are reported as clean, well-maintained, and safe.


The Gruffalo & Friends Clubhouse offers a lively, storybook-inspired environment that appeals to young children and their families. It’s a playful, safe, and affordable way to introduce kids to beloved characters while encouraging active play and imagination. The themed zones are thoughtfully designed, and the friendly staff make the experience even more enjoyable.
This attraction is best suited for families with children under 10, especially those who love stories and storytelling. It’s an excellent rainy-day option or a quick outing that guarantees smiles and memorable moments.
While the 70-minute visit might feel a bit short for some, the value for money, combined with the engaging environment, makes it a worthwhile addition to your Blackpool itinerary. Just plan ahead to catch the character appearances and enjoy a fun-filled, storybook adventure.
“Perfect for my one year old. She didnt want to leave!”

Is there an age limit to visit the Clubhouse?
Kids under 1 go free, and children under 3 have a dedicated toddler play area. The activities are designed mainly for children up to age 10.
Do I need to book in advance?
Yes, booking in advance is recommended. You can reserve your spot and pay later, which offers flexibility in planning.
What are the opening hours?
Availability depends on the day, so check the schedule for starting times. Be sure to arrive at your selected time for a smooth experience.
Are there any height restrictions?
Yes, some areas have a minimum height restriction of 90cm, mainly in the soft play zones.
Can I cancel my booking?
Yes, you can cancel up to 24 hours before your scheduled activity for a full refund.
Is food available on-site?
Food isn’t included, but there are nearby options at reasonable prices. You’re welcome to bring snacks as well.
Is the experience suitable for non-children accompanying adults?
The attraction is primarily designed for children, but parents and guardians can enjoy watching their kids explore these story-themed worlds.
Whether you’re visiting Blackpool for a day or looking for a dedicated family outing, The Gruffalo & Friends Clubhouse offers a charming, engaging environment that’s well worth the visit. Expect good value, friendly service, and plenty of opportunities for your children to have fun and spark their imagination.
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