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Discover St. Augustine’s hidden art treasures on a personalized 2.5-hour tour, exploring Gilded Age architecture, local galleries, and insider stories.
If you’re someone who loves uncovering the stories behind beautiful buildings and getting a behind-the-scenes look at local art scenes, the Art of the Gilded Age tour might be just what you’re after. Designed to connect art lovers with the unique treasures of St. Augustine and Jacksonville, this experience offers a personalized, engaging way to explore local history, architecture, and contemporary art. Led by a knowledgeable guide named Jule, the tour promises a relaxed pace, plenty of humor, and meaningful conversations.
Two aspects stand out immediately. First, the focus on Flagler College and the Lightner Museum provides a fascinating look into the Gilded Age’s architectural style and opulence—something that admirers of history and design will appreciate. Second, the opportunity to meet local artists and gallery owners means you’ll gain insights that go well beyond guidebook-level information.
A possible consideration is that this is a private tour which involves a good deal of focus on individual interests, so if you’re looking for a large-group experience, this might not be your best fit. However, for those who value intimacy and tailored storytelling, it’s a real gem. This tour suits travelers who enjoy art, history, architecture, and engaging conversation—especially those curious about the stories behind the buildings and artworks.

The tour begins at 75 King Street in St. Augustine, a convenient starting point that puts you at the heart of the city’s historic district. From there, you’ll head to Flagler College, a site that alone makes this tour worthwhile. Formerly the luxurious Hotel Ponce de León, built by oil magnate Henry Flagler in 1889, this site embodies the extravagance and craftsmanship of the Gilded Age. We loved the way the guide unpacked the architecture—pointing out details that you might overlook on your own—and explaining how the space was used differently over the years.
The tour then shifts to the Lightner Museum, housed within another Flagler-built hotel, which offers a captivating collection of art and artifacts. We appreciated the candid humor of the guide, who didn’t take the wealth and excess of the era too seriously, making the storytelling more engaging. The museum’s exhibits serve as a window into the tastes, styles, and artistic talents of the period, which helps visitors understand the cultural context.
Walking through the courtyard and lobby of Flagler College, you’ll notice how the architecture and design exemplify late 19th-century luxury, with ornamental details that appeal to lovers of craftsmanship and historic architecture. Your guide encourages slow looking and discussion, inviting you to notice those tiny details that truly bring the buildings alive.
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One of the most engaging parts of this tour is the opportunity to meet local artists and gallery owners. While the exact stops after Flagler College vary depending on your interests, the overall goal is to foster genuine connections and insider insights. You might learn about contemporary art scenes in Jacksonville and St. Augustine, gaining perspectives that aren’t usually available on more commercial tours.
This personalized approach is particularly appealing for art lovers who want more than just a superficial overview. You’ll get to ask questions, hear stories behind the artworks, and understand what motivates local creatives. The guide’s enthusiasm and deep knowledge make these interactions lively and informative.

The tour lasts about 2.5 hours, which is a comfortable length—long enough to get a meaningful taste of St. Augustine’s artistic and architectural treasures but not so long that it becomes tiring. The price of $75 per person reflects a private, tailored experience, which can be a good deal considering the personalized attention and insider access.
Note that admission tickets are not included for Flagler College or the Lightner Museum, so you might consider bringing extra to explore these sites further if they pique your interest. The tour starts at 2:00 pm, making it a nice afternoon activity—especially if you’re exploring other parts of the city earlier in the day.
The tour is designed to be accessible—service animals are allowed, and it’s near public transportation. It’s suitable for most travelers, though it’s not recommended for children under five, likely due to the pace and nature of the discussions.
The free cancellation policy adds peace of mind, allowing you to cancel up to 24 hours in advance for a full refund.
This site is the heart of the tour, where the guide’s storytelling shines. You’ll learn about the architecture, the history of the hotel, and the art collection housed within. The tour emphasizes slow looking, encouraging visitors to notice details that reveal the skill and opulence of the era. You’ll hear about Flagler’s vision and how these buildings served as symbols of American wealth during the Gilded Age. Stories about the artists and designers involved add depth, making the visit more than just a visual feast.
Once again housed in Flagler’s hotel, the museum offers a collection of fine art, decorative objects, and curiosities from the period. The tour includes a walk through the exhibits, offering insights into the era’s artistic trends and craftsmanship. You’ll get a taste of the collection’s scope and learn how the collection reflects the era’s taste for luxury and decoration.
The tour’s emphasis on architecture and design continues here. The guide discusses how these spaces were used, their significance, and the craftsmanship involved. The relaxed pace allows for plenty of discussion and humor, making it a lively and memorable part of the journey.
The ending varies based on your interests—whether it’s another gallery, a local studio, or another historic site nearby. The flexible approach gives you a chance to tailor the experience to what intrigues you most.

The reviews mention the guide’s expertise and humor repeatedly. One reviewer noted, “Your guide is not too reverent about what wealth can do,” which adds a touch of lightheartedness and realism to the storytelling. It’s clear that Jule’s passion for art and history makes the experience both educational and fun.
The interaction with local artists is often described as a highlight, providing a genuine connection to the community. While the reviews are limited, the overall impression suggests that this tour offers depth, personality, and authenticity.
If your idea of travel involves discovering the stories behind the buildings, engaging with local artists, and exploring architectural marvels from the Gilded Age, this tour delivers more than just surface-level sightseeing. It’s especially ideal if you enjoy thoughtful conversations, humor, and a relaxed style that lets you take your time.
Travelers seeking a personalized, insider experience will find this tour offers genuine insights beyond typical city tours. Its focus on architecture, art, and local creatives makes it perfect for those with a curious mind and a love for authentic stories.
However, if you’re on a tight schedule or prefer large, guided group tours, you might find the private, interest-driven approach less fitting. Also, consider that admission to Flagler College and the Lightner Museum is separate, so budget for those extras if you want to explore further.
This tour offers excellent value for art lovers and history buffs who want a relaxed, personalized look at St. Augustine’s Gilded Age glamour. It’s a good choice for those who appreciate knowledgeable guides and authentic local interactions, making your visit to this historic city richer and more memorable.

Is this a group or private tour?
It’s a private tour, so only your group will participate, allowing for a more tailored experience.
How long does the tour last?
It lasts approximately 2 hours and 30 minutes, providing a relaxed pace to explore and discuss.
What’s the starting point?
The tour begins at 75 King Street in St. Augustine, which is centrally located.
Are admission tickets included?
No, the tour price does not include tickets for Flagler College or the Lightner Museum, so you might want to plan for those if interested.
Can children participate?
Most travelers can participate, but it’s not recommended for children under five.
Is this accessible for people with mobility issues?
The tour involves walking, and the last stop varies based on interests, so consider your mobility needs.
What should I wear?
Comfortable shoes are advisable since there’s walking involved, and dress for the weather.
How do I cancel the tour?
You can cancel up to 24 hours before the tour for a full refund; cancellations later won’t be refunded.
Who is the guide?
The tour is led by Jule, who is known for her deep knowledge and engaging storytelling style.
This Art of the Gilded Age tour combines architecture, history, and local artistry in a way that makes exploring St. Augustine truly special. It’s perfect for those wanting a personal, insightful, and fun experience that goes beyond the usual sightseeing.