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Discover Madeira's stunning northwest coast on this private 5-hour Jeep tour. Enjoy breathtaking views, volcanic sites, and personalized guiding.
Imagine exploring a lush, rugged island with a local guide showing you hidden gems and iconic sights. That’s exactly what the North Express Private Jeep Tour promises—a five-hour journey through Madeira’s dramatic northwest coast, packed with stunning viewpoints, volcanic formations, charming villages, and of course, plenty of opportunities for photos. Best of all, it’s designed for small groups or private tours, so you get a tailored experience without the crowds.
What we love about this tour is how flexible and personal it feels. From the moment you’re picked up in a private SUV, you’re treated like a guest rather than just another tourist. Our favorite aspect? The guide’s deep knowledge and passion for Madeira’s natural and cultural wonders, which makes every stop more meaningful. Conversely, one consideration might be the limited time at each stop—perfect if you prefer a quick overview, but possibly rushed for those wanting a deep dive.
This tour suits travelers who crave authentic sights, scenic drives, and the flexibility to explore at their own pace. It’s an excellent choice for those who want a comprehensive yet relaxed introduction to Madeira’s northern coast, especially if you prefer private, exclusive experiences over large group tours.


This half-day adventure takes you on a scenic 5-hour journey along Madeira’s stunning northwest coast. Starting either from Funchal or Câmara de Lobos, your tour begins with a comfortable pickup in a private SUV, setting the tone for a relaxed but immersive experience. The journey is designed to maximize your time at key sights while providing the flexibility to soak in the scenery and ask questions.
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Traveling in a private SUV, we felt the freedom to customize some parts of the itinerary and access viewpoints that larger tour buses can’t reach. The vehicle itself is a compact Suzuki Vitara, which comfortably seats three passengers with individual seats—perfect for small groups or couples seeking an intimate experience.
The first leg involves crossing the lush Fajã da Areia, a scenic area with volcanic rocks and scenic vistas. Our guide pointed out interesting geological formations and shared stories about the island’s volcanic origins. We loved the way the drive offered sweeping views of the coast and the chance to snap photos of the rugged landscape.
Next, the Véu da Noiva Viewpoint offers a panoramic overlook of the Bridal Veil Waterfall cascading into the Atlantic. It’s a popular stop, and for good reason—here you get a stunning photo opportunity and a chance to breathe in the fresh ocean air.
Porto Moniz’s natural pools are a major highlight. You get about an hour here to relax, swim, or simply marvel at the volcanic rock formations surrounding the natural seawater pools. The reviews emphasize the value of this stop, with visitors describing it as “a great way to cool off and enjoy Madeira’s volcanic scenery.”
Ribeira da Janela is known for its impressive volcanic rock formations and rugged coastline. A quick guided visit reveals dramatic scenery that feels untouched by mass tourism. One reviewer mentioned that their guide “showed us great places that you would otherwise drive past,” emphasizing how personal guidance enhances the experience.
Finally, São Vicente offers a glimpse into Madeira’s volcanic past. While just a quick pass-by, the guided commentary adds depth, sharing insights into the area’s caves and local culture.

Fajã da Areia: A scenic, volcanic landscape that’s perfect for photos and learning about Madeira’s geology.
Véu da Noiva Viewpoint: A breathtaking overlook of the waterfall that drops into the ocean—great for photos and the fresh sea breeze.
Porto Moniz: Relax by the natural volcanic pools, ideal for a refreshing swim or just taking in the scenery.
Ribeira da Janela: Rugged, volcanic cliffs and unusual rock formations—an authentic, less touristy spot.
São Vicente: Known for volcanic caves and pottery, adding cultural flavor to the natural sights.
For a more personal experience, these private Madeira tours deliver individual attention
Reviewers often mention how guides like Russ and Ross went beyond just pointing out landmarks—they shared stories, local tips, and even some Portuguese words. Such personalized touches make the tour memorable. One guest appreciated how the guide adapted the trip to the weather, ensuring they still enjoyed the best of Madeira despite unpredictable conditions.

At $95 per person, this tour offers significant value, especially considering the personalized service and flexible itinerary. The small group/ private setup means you won’t be stuck behind strangers or rushed—ideal for those who want a relaxed but comprehensive look at Madeira’s northern coast.
The tour includes pick-up and drop-off from Funchal or Câmara de Lobos, so logistics are hassle-free. Insurance is also covered, and the private Cabriolet vehicle ensures comfort. The tour lasts around 5 hours—a perfect half-day escape that leaves plenty of time to relax afterwards or explore more on your own.
Check the availability for your preferred dates, as the tour operates with flexible start times. Remember to bring sunglasses, sun hat, camera, sunscreen, and comfortable clothes—the Portuguese sun can be strong, especially during midday.

This tour shines brightest for travelers who value small-group, private experiences that offer deep insights into Madeira’s natural and cultural landscape. The guides’ knowledge and enthusiasm elevate the journey from a simple sightseeing trip to a memorable adventure. The stops are thoughtfully selected—not just popular but meaningful—and the flexibility to explore at your own pace is a big plus.
If you’re someone who appreciates stunning views, authentic local sites, and personalized attention, this tour hits the mark. It’s also excellent for those who want a quick yet thorough overview of Madeira’s northwest, especially if you prefer avoiding large tour buses and crowded spots.
However, if you’re looking for a very detailed or lengthy exploration of each site, this may feel a bit rushed. Still, for most travelers, it’s a well-balanced introduction that leaves you with lasting impressions and great photos.

How long is the tour?
The tour lasts approximately 5 hours, including pickup, sightseeing, and drop-off.
Where do I get picked up?
Pickup is included from Funchal, Caniço, and Câmara de Lobos, with options for Porto Moniz accommodations available.
What’s included in the price?
The cost covers a private guided experience, insurance, pickup and drop-off, and transportation in a private Cabriolet SUV.
Can I customize the stops?
While the itinerary is set, the private nature allows some flexibility for personal interests or adjustments.
What should I bring?
Bring sunglasses, a sun hat, camera, sunscreen, and comfortable clothes suitable for sightseeing and outdoor weather.
Is this tour suitable for children or families?
The description suggests a small-group experience in a comfortable vehicle, which typically works well for families, but check with the provider for age restrictions.
How many people will be in the vehicle?
The Suzuki Vitara comfortably seats three passengers with individual seats, perfect for a small group or couple.
Are meals included?
No, food and drinks are not included. However, there may be opportunities to purchase refreshments at stops.
What language is the tour guide fluent in?
Guides are available in English, Portuguese, and Spanish.
What if it rains?
The tour can adapt to weather conditions; guides are experienced in making the best of unpredictable weather.

The North Express Private Jeep Tour is an excellent option for those seeking an intimate, flexible, and scenic introduction to Madeira’s rugged northwest coast. With a knowledgeable guide leading the way, you’ll uncover stunning vistas, volcanic marvels, and authentic villages—all in a relaxed, private setting.
Perfect for couples, small groups, or anyone who wants a customized experience, this tour offers value through personalized service and memorable sights. The carefully curated stops and enthusiastic guides turn an average sightseeing trip into a genuine Madeira adventure.
While it’s not a comprehensive deep dive into every site, it provides a balanced, enjoyable taste of Madeira’s natural beauty and local charm. If you love scenic drives, breathtaking views, and the comfort of a private guide, this tour will be hard to beat.
To sum it up, if you’re after a tailored, visually stunning half-day exploring Madeira’s iconic coastline with expert insights and the flexibility to enjoy at your own pace, the North Express Jeep Tour is a fantastic choice. It’s especially suited for travelers who value quality over quantity and prefer a more personalized, authentic experience. The combination of scenic stops, knowledgeable guides, and a private setting creates an experience that’s both memorable and highly enjoyable.