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Discover the charm of Crete’s iconic hippie beach with this full-day tour from Heraklion, featuring swimming, caves, and local village exploring.
Taking a day trip from Heraklion to the legendary Matala Beach offers a perfect blend of relaxation, history, and scenic beauty. This guided tour, rated 4.6 out of 5 based on 23 reviews, is a fantastic way to experience one of Crete’s most iconic spots without the hassle of planning. For just $43 per person, you’ll enjoy a comfortable round-trip transfer, ample free time to explore, and the option to visit the famous caves that once hosted hippies and Roman tombs.
What we especially appreciate about this experience is the seamless organization—the pickup from your hotel, the knowledgeable guides, and the chance to soak in stunning views while having the freedom to explore at your own pace. The main drawback? Some travelers note that the bus could be a bit more modern, but it doesn’t take away from the overall enjoyment. This tour is ideal for those looking for a relaxed, well-organized day with plenty of opportunities to unwind, swim, and explore in a charming seaside setting.


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The experience kicks off early, with hotel pickups around 08:30-10:00, depending on your location in Heraklion and surrounding areas. The air-conditioned bus makes for a comfortable start, with a skilled driver and a knowledgeable guide on board. During the two-hour journey, your guide offers insights into Crete’s landscape and history, setting the tone for a day filled with discovery.
By around 11:15, you’re in the small, vibrant village of Matala. This place is practically synonymous with the 1960s hippie movement, thanks to its cliffside caves that once served as Roman tombs and later as bohemian homes. The beach itself is stunning, boasting golden sands and crystal-clear waters—perfect for a relaxing swim or sunbathing.
We loved the way the tour balances free time with guided exploration. You can lounge on free public spaces with your own towel or umbrella or rent a set of two sunbeds with an umbrella for roughly $10-12, which many find worthwhile for the comfort and shade. Several beach bars and cafes offer seating even if you only buy a drink or snack, making it easy to relax without spending a fortune.
One of the most unique aspects of this trip is the optional visit to the famous cliffside caves. Entrance costs about $4, and the caves offer a fascinating window into ancient burial practices and the hippie lifestyle. Several reviews mention the caves as a highlight, with one traveler noting, “Very good day, with a superb view of the Plaka, and the caves are a must-see.” While not mandatory, many guests find the visit well worth the additional fee, especially since the caves are steeped in history and bohemian charm.
After wandering the beach and caves, you’ll have time to stroll through the village itself. Local shops and art stalls reflect the bohemian vibe, and you might pick up souvenirs or simply enjoy the street atmosphere. Some travelers mention the village’s “authentic boho charm,” which makes it more than just a beach stop.
The tour doesn’t include lunch, but plenty of seaside tavernas line the waterfront. Most guests recommend taking the opportunity to savor fresh seafood or local dishes while enjoying views over the water. This is where you get to soak in the relaxed lifestyle of Matala, watching boats drift by as you refuel.
Around 15:15, it’s time to board the bus for the return journey. The drive back takes approximately two hours, giving you time to reflect on the day’s highlights and enjoy the scenery. You’ll be back at your hotel between 16:15 and 17:15, with plenty of memories and photos to share.

At $43, this trip offers quite a lot—hotel pickup, air-conditioned transport, a knowledgeable guide, and the flexibility of free time. When you consider the entrance fee to the caves and the hassle of organizing your own transport, the cost seems reasonable for a well-organized day out.
Guests consistently praise the guides’ friendliness and knowledge. Some reviews mention the guides’ helpful insights and attentiveness, which add depth to the trip. The fact that language options include English, French, German, Polish, Russian, and Italian also makes it accessible for many travelers.
From the scenic drive along Crete’s southern coast to the dramatic cliffs of Matala, the landscape itself is a highlight. Reviewers have noted the beautiful views on the way that make the journey rewarding, even before reaching the beach.
The ample free time allows you to customize your experience—whether that’s lounging, exploring, shopping, or snapping photos. The beach’s relaxed vibe and the village’s artsy atmosphere make it a rewarding place to spend a few hours.
Some guests mention that the bus could be more modern, which might impact comfort slightly. Windy days can also make the beach less ideal for those sensitive to sand or wind, as one reviewer pointed out. Also, the caves have an entrance fee, so budget accordingly.

This trip is perfect for travelers who want a relaxed, hassle-free day in Crete, combining beach time, history, and local culture. It’s suitable for those who enjoy scenic drives, exploring small villages, or discovering historical sites without the intensity of a full sightseeing tour. If you’re looking for a family-friendly outing or a laid-back escape from the busy city, this is a solid choice. However, those seeking a more in-depth historical tour or extensive beachside amenities might prefer to explore independently or with a different provider.

This full-day Heraklion to Matala tour offers a genuine taste of Crete’s bohemian past, stunning landscapes, and relaxing seaside atmosphere. The combination of comfortable transportation, knowledgeable guides, and flexible free time makes it a popular pick for travelers seeking a laid-back yet scenic outing. The addition of cave visits and the chance to explore the village’s artsy shops add depth beyond just a day at the beach.
While not the most luxurious experience, the overall value and authenticity make it a worthwhile adventure. It suits those who want a balance of guided insights and free exploration and appreciate a scenic drive with plenty of opportunities to unwind with a view. For anyone wanting to step into the history and soul of Matala, this tour is a straightforward, well-organized way to do just that.

Is hotel pickup included?
Yes. The tour offers pickup from your hotel or nearby location in Heraklion and surrounding areas, usually between 08:30 and 10:00.
How long is the journey from Heraklion to Matala?
The bus ride takes about two hours, making for a comfortable and scenic drive along Crete’s southern coast.
What is the estimated free time at Matala Beach?
You’ll have around four hours to enjoy the beach, explore the caves, wander through the village, or relax at a seaside cafe.
Are the caves included in the tour?
Visiting the caves is optional and costs about $4 for entrance. Many reviews highlight the caves as a highlight of the trip.
What should I bring?
Bring swimwear, a towel, sunscreen, some cash for local snacks or souvenirs, and your own beach umbrella if you prefer shade on the free public spaces.
Is lunch included?
No, lunch isn’t included, but there are plenty of seaside tavernas where you can enjoy fresh seafood and local dishes.
Can I rent sunbeds or umbrellas?
Yes. Sunbeds with umbrellas cost around $10-12, but there’s also free space if you prefer to bring your own towel.
What language options are available?
Guides are available in English, French, German, Polish, Russian, and Italian, depending on your booking.
Is this tour suitable for children?
Yes, it’s a relaxed trip suitable for families, especially those who enjoy beach days and light walking around the village and caves.
This tour balances scenic beauty, history, and laid-back fun, making it a worthy choice for anyone wanting a memorable day in Crete.