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Discover Florence’s culinary side with a 1.5-hour guided cheese and wine tasting, led by an expert. Perfect for lovers of authentic Italian flavors.
Exploring Florence often means admiring Renaissance art or strolling through historic streets, but for those keen to deepen their appreciation of Italy’s culinary traditions, the Journey through Italian Cheese and Wine tour offers a delightful, educational break. In just 1.5 hours, you’ll gain a better understanding of Tuscany’s renowned wine regions, sample some of Italy’s best cheeses, and learn how to identify and describe each wine’s unique qualities.
What makes this experience particularly charming is its intimate setting—held at Formaggioteca Terroir, an award-winning cheese shop in Florence with over 50 carefully curated cheeses. Led by Rebecca, a certified cheese taster, the tour combines expert insights with approachable tasting sessions, making it perfect for anyone curious about Italian flavors or eager to impress friends with newfound wine knowledge.
A key perk? The small group size (max 9 travelers) ensures personalized attention, and the friendly, knowledgeable guide makes complex topics like wine classification accessible and fun. The main consideration? If you’re not a fan of cheese or wine, this might not be your ideal activity. But for most, this tasting offers a genuinely authentic and tasty glimpse into Tuscany’s culinary heritage.
Who would love this? Foodies, wine lovers, travelers eager to learn, and anyone who enjoys authentic, well-curated tastings without the fuss of a full-day excursion.


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Arriving at Formaggioteca Terroir at noon, you’re greeted in a shop that’s won awards for its cheese selection—Best Cheese Bar 2023 at the Italian Cheese Awards. This setting is perfect for a relaxed, conversational tasting. The shop’s reputation is evident in its carefully chosen cheeses, which span different types of milk, styles, and aging processes.
The ambiance feels both refined and friendly, setting the right tone for learning and tasting. It’s a small space, which means you’ll get personalized attention from Rebecca and fellow participants, making it less like a touristy crowd and more like a friendly food-focused gathering.
Rebecca, the guide and cheese expert, is both approachable and knowledgeable. She’s a certified cheese taster (ONAF) and has a flair for storytelling, sharing anecdotes about Italian cheeses, how they’re made, and their history. Her explanations make complex topics accessible—whether it’s the nuances of Italian cheese making or the differences between wine regions.
According to reviews, she’s especially good at engaging participants: “Rebecca will talk you through the Italian Cheese World with tales of many curious cheeses, their history, and the various types,” one traveler noted. Her enthusiasm makes the tasting lively and memorable, and she’s quick to answer questions, making the session interactive rather than just a lecture.
Expect to taste five cheeses made from different types of milk, styles, and ages. The cheeses are carefully selected to showcase variety and complexity, giving you insights into what makes Italian cheese so beloved. Whether it’s a soft, creamy cheese or a firm, aged variety, each offers something different to savor.
Participants rave about the quality—“the cheese was delicious, and the variety was impressive,” and “the cheese tasting was the highlight.” The cheeses are paired with two wines, which are introduced with tasting notes and explanations on what to look for in aroma and flavor.
You’ll sample two wines, including Tuscan staples like Chianti Classico and Brunello di Montalcino, which are among Italy’s most iconic reds. Rebecca expertly points out what makes each wine distinctive—notes of fruit, earthiness, tannins—and how to evaluate them.
One review mentions, “We learned how to taste wine like professionals, and now I feel confident in ordering Italian wines at restaurants.” The wines are served in generous pours, and the pairing with cheese enhances the tasting experience, highlighting how each complements or contrasts with the flavors.
The session is as much about education as tasting. You’ll receive tips on how to distinguish different aromas, understand Italian wine classifications, and know what to ask for when shopping or ordering in Italy. This knowledge turns a simple tasting into a practical skill, ideal for future trips or impressing friends back home.
Priced at $86.43 per person, this experience offers a lot for the price. Considering the quality of cheeses, wines, and expert guidance, it’s a worthwhile investment for those eager to deepen their understanding of Italy’s culinary culture. Reviewers frequently note the value—“the pours were generous, and the knowledge gained is priceless,” and “it’s a great way to spend an afternoon in Florence.”
With a maximum of 9 travelers, the small-group setup ensures a relaxed atmosphere where questions are encouraged. The 1.5-hour duration strikes a good balance—it’s enough time to enjoy the tastings without feeling rushed.
The meeting point at Formaggioteca Terroir is conveniently close to Florence’s public transportation, making it easy to access from different parts of the city. The experience starts promptly at noon and ends back at the same location, which works well for planning your day.

From authentic cheeses to Italian wines and engaging storytelling, this tour offers a taste of Tuscany that’s both educational and delicious. The small group format and expert guidance make it more than just a tasting—it’s a mini course in Italian culinary artistry. For travelers who enjoy learning while indulging their palate, this experience hits the spot.
It’s especially suitable if you want a break from the more typical sightseeing, offering a genuine taste of Florence’s food scene. Plus, the knowledge about wine classification and tasting techniques makes it an empowering experience—no more shyly pointing at bottles or relying on vague descriptions. You’ll leave confident to recommend wines and cheeses to friends or order them yourself in Italy.

This Journey through Italian Cheese and Tuscan Wines tour combines education, delicious flavors, and a cozy setting, making it a fantastic choice for curious travelers. The guide’s expertise ensures you walk away with practical tasting skills and new appreciation for Italy’s culinary traditions. The variety of cheeses and wines keeps the experience engaging from start to finish, and the intimate size fosters a relaxed, friendly atmosphere.
For those who love food and wine, this tour offers excellent value, blending cultural insight with tangible tasting pleasure. It’s perfect for solo travelers, couples, or small groups eager to deepen their food knowledge without dedicating a whole day. Best of all, it’s a practical, fun way to enjoy Florence beyond the typical landmarks—an experience that will delight your senses and enrich your trip.

How long is the tour?
The tour lasts approximately 1 hour and 30 minutes, making it a compact yet comprehensive tasting session.
Where does the experience take place?
It is held at Formaggioteca Terroir, a well-regarded cheese shop in central Florence, easily accessible by public transportation.
What is included in the tasting?
You will taste 5 different cheeses and 2 wines, including popular Tuscan varietals like Chianti Classico and Brunello di Montalcino.
Is this suitable for beginners?
Absolutely. The guide, Rebecca, is skilled at making complex topics accessible, so no prior knowledge is needed—just an interest in Italian flavors.
What should I wear?
Casual, comfortable attire suits the indoor setting. No special dress code is required.
Can I cancel if my plans change?
Yes, free cancellation is available up to 24 hours before the experience, allowing flexibility for your plans.
Is there an age limit?
Yes, participants must be 18 or older, as alcohol is served during the tasting.
This tour offers a genuine slice of Italy’s culinary culture, perfect for those eager to learn and taste their way through Florence’s best cheese and wine. Whether you’re a seasoned connoisseur or a curious newbie, you’ll leave with new knowledge, some delicious souvenirs, and a well-earned sense of culinary confidence.