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Discover Florence with a personalized private walking tour, exploring hidden gems, historic sites, and local stories, tailored to your interests.

Exploring Florence through a private walking tour offers a chance to go beyond the typical tourist routes and dive into the city’s authentic charm. This experience, organized by City Unscripted, promises a four-hour journey personalized to your interests, led by a knowledgeable local guide. Whether you’re passionate about art, history, food, or hidden corners, this tour adapts to your desires, making it a flexible and intimate way to see Florence.
What we particularly like about this experience is the level of customization. Instead of a rigid schedule, your guide crafts an itinerary based on a questionnaire you fill out beforehand, tailoring stops to your preferences. One of the standout benefits is the opportunity to explore secret frescoes, visit lesser-known historic sites, or just enjoy relaxed conversations over local wine.
That said, a possible consideration is that the tour does not include transportation, tickets, or food—the focus is on the walk and storytelling. This means you’ll need to budget extra for entry fees or meals if you wish to enhance your experience. This private tour suits travelers seeking a behind-the-scenes, flexible exploration of Florence, ideal for those who want a deeper, more personalized connection with the city.

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We loved how this private tour shifts the focus from cookie-cutter itineraries to a genuinely tailored experience. After filling out a questionnaire, your guide prepares a route aligned with your passions—be it art, architecture, history, or local secrets. That personalization means that instead of just ticking off the main sights, you get to discover the city’s lesser-known stories and corners, making your visit unique.
One reviewer, Rick, shared how Gianmarco, the guide, made their tour especially memorable by weaving stories from his perspective along with historical facts. His evident love for Florence and tailored approach left a lasting impression. It’s clear that guides like Gianmarco bring the city alive, adding depth that you won’t find in standard guides.
However, keep in mind that the tour doesn’t include tickets or meals, so if you’re eager to see the Florence Cathedral or explore museums, you’ll need to plan for those separately. The focus is on walking and storytelling, which suits travelers who appreciate a relaxed pace and authentic insights over rushes through popular sites.

Your tour likely begins near Santa Maria Novella, the bustling train station hub, before moving into the San Giovanni quarter. Here, you’ll see the iconic Florence Cathedral with its striking dome (designed by Brunelleschi). While many visitors just snap pictures from the outside, a private guide can share fascinating legends and architectural trivia that bring this masterpiece to life.
Next, you might visit the busts or tombs of Botticelli—the painter responsible for some of Florence’s most famous artworks—and members of the Vespucci family. These hidden graves and memorials are often overlooked by mainstream tours but are rich with stories of Florence’s artistic heritage.
For a more personal experience, these private Florence tours deliver individual attention
Your guide will walk you down Via dei Girolami, a vaulted medieval street that feels like stepping back in time. The narrow passageways, lined with ancient arches, reveal Florence’s medieval roots. You’ll also explore the site of a Roman amphitheater, with archaeological markings showing where the city’s past life as a Roman hub unfolded. Such sites aren’t always part of larger group excursions, making this tour a special chance to see Florence’s layered history.
A highlight mentioned is the Fishing, a restaurant with recovered frescoes upstairs and Roman ruins in its basement. Visiting places like this offers a taste of Florence’s layered history—art, architecture, and food all in one spot. While the tour doesn’t include food, your guide might point out these gems and share stories of their reconstruction, adding flavor to your walk.
Because this is a private experience, your guide can customize stops—perhaps visiting Mona Lisa’s house (if your interests lean toward art and history) or exploring hidden frescoes. The ability to adapt on the fly is a huge advantage, especially if you develop a particular curiosity during the walk.

Guests like Rick highlight the value of a knowledgeable and enthusiastic guide. Gianmarco’s storytelling, combined with his love for Florence, transformed what could have been a typical tour into an immersive experience. His ability to tailor the route based on interests meant that the tour felt personal and engaging, rather than prescriptive.
The flexibility to change your mind during the tour adds a layer of comfort. If you discover a particular site or topic you want to spend more time on, your guide can accommodate—something rare in larger group tours.

At $114.95 per person for about four hours, this private tour strikes a good balance of cost and personalized experience—especially when compared to larger, less personalized options. Keep in mind that additional costs for tickets, food, and transportation are not included, but that allows you to choose how to spend your budget—whether on a visit to the Uffizi, a delicious Tuscan meal, or entry to specific sites.
This flexibility often results in a more tailored visit, with the opportunity to explore what genuinely interests you rather than sticking to a fixed itinerary. Plus, the private setting ensures undivided attention from your guide, making it ideal for those wanting an intimate, relaxed experience.

This experience is perfect for travelers who crave a customized connection with Florence rather than a generic overview. Art lovers, history buffs, or foodies will find this tour adaptable to their passions. It’s especially suitable if you prefer walking at your own pace, with an expert guide who can answer questions, share local insights, and introduce you to hidden corners.
Those on a tighter schedule or with specific sites in mind should consider the flexibility this tour offers. However, if you’re hoping for an all-inclusive experience that covers tickets, meals, and transportation, you’ll want to plan additional expenses.

How long does the tour last?
The tour lasts approximately 4 hours, giving you plenty of time to see and explore without feeling rushed.
Where does the tour start and end?
The meeting point is La Piadina di Casa Maioli near Santa Maria Novella, and the tour concludes back at this same location.
Is the tour suitable for all travelers?
Most travelers can participate, including service animals. The tour is private, so it’s tailored to your pace and interests.
Are tickets to attractions included?
No, tickets to any sites or attractions are not included, so you should budget separately for entrance fees.
Can I change the itinerary during the tour?
Yes, the itinerary is flexible, and you can change your mind even during the walk to explore different sites or focus on new interests.
What’s the price per person?
The cost is $114.95 per person, a reasonable price considering the personalized service and expert guidance.
How far in advance should I book?
On average, travelers book about 45 days in advance, so planning ahead ensures availability and allows time for questionnaire completion.

This private Florence walking tour offers a rare chance to explore the city through a personalized lens. Led by guides like Gianmarco, who bring passion and local knowledge, you’ll gain a deeper understanding of Florence’s hidden treasures and stories. It’s a particularly good choice for those who value flexibility, intimacy, and authentic experiences over cookie-cutter sightseeing.
While it requires a bit of planning—additional costs for tickets and meals—you’re rewarded with a tailored journey that truly reflects your interests. Whether you’re into art, archaeology, or simply discovering secret corners, this tour adapts to your curiosity, making your Florence visit all the more special.
In essence, if you want a sightseeing experience that feels more like a friendly exploration with a knowledgeable local, this private tour is well worth considering. It’s best suited for curious, flexible travelers who appreciate a customized approach and want to fill their Florence days with meaningful discoveries.
Remember: This is a private activity, so only your group will participate, ensuring a relaxed and exclusive experience. The combination of expert guidance, flexibility, and insider knowledge makes it a compelling choice for those who want to truly connect with Florence beyond the surface.