Physical Address
304 North Cardinal St.
Dorchester Center, MA 02124
Exploring the world of cognac through a guided tour at a family-owned house offers more than just tasting; it’s an experience steeped in tradition, craftsmanship, and history. The Prestige Tour and Cognac Tasting at Braastad in Jarnac promises an intimate look into a house that’s been family-run since 1875, with insights that appeal both to connoisseurs and curious novices alike. The reviews consistently highlight knowledgeable guides, stunning cellar visits, and excellent cognacs—making it clear that this is more than just a tasting; it’s an appreciation of an art form.
What really draws us in is how the tour combines authentic heritage with a personal touch. The chance to wander through the aging cellars, explore the distillery, and finish with a tasting of some of their oldest cognacs makes this a standout experience. However, it’s worth noting that the tour lasts around one and a half hours, which might feel tight if you’re keen to linger longer at each stop. This tour is ideal for those who love storytelling, craftsmanship, and want a genuine taste of French tradition — all for a reasonable price.
Key Points
- Authentic Family-Owned House: Experience the traditions of a house that’s been in operation since 1875, passed down through six generations.
- Expert Guides: Guides like Eric and Erik are praised for their knowledge, patience, and storytelling abilities, making the experience engaging.
- Exclusive Access: Visit the unique distillery, cellars, and bottling workshop—rare opportunities that enrich your understanding of cognac production.
- Tasting of Aged Cognacs: Conclude with a tasting of three exceptional cognacs—XO, Superior XO, and Extra—offering a taste of history.
- Authentic Setting: The tour takes place in an emblematic building on the Charente river, with a museum and curiosities to explore.
- Good Value: At around $42 per person, considering the private, intimate atmosphere and the depth of insights, this offers excellent value.
Exploring the Experience: What to Expect
The journey begins at 29 Rue Île Madame in Mainxe-Gondeville, just a short trip from Cognac’s bustling center. The meeting point is conveniently located near public transportation, making it accessible whether you’re arriving by train or car. The tour, run by Braastad Cognac, keeps group sizes small—max 15 travelers—which ensures an intimate and personalized experience.
For more Cognac culinary adventures, you might enjoy these food and drink experiences
The Setting and Introduction
Walking into the historic Braastad estate, founded in 1875, you immediately sense the sense of heritage. The building itself is an emblematic site, with the house run by the Braastad family, who continue traditional methods from grape to glass. The guides, notably Eric and Erik, are often singled out for their storytelling, patience, and genuine passion for cognac.
The Tour: From Vine to Glass
The main focus of the tour is showing how cognac is made. Visitors are taken through each stage—from the vineyards, where grapes are grown, to the distillation process, and finally into the aging cellars. Reviewers note that Eric, in particular, is very engaging and eager to answer questions, making complex processes accessible and interesting.
You may find yourself fascinated by the cabinet of curiosities, a small museum showcasing rare bottles, historical tools, and intriguing artifacts that highlight the house’s long-standing tradition. For those curious about bottling, the workshop offers a glimpse into the craftsmanship behind the final product.
Visiting the Cellars and Distillery
One of the highlights is walking through the cellars—these dark, cool spaces reveal the art of aging. Reviewers love how the atmosphere of the cellar adds a sense of reverence and tradition. You’ll see the barrels that hold the cognac for years, gaining insight into how blending and aging influence flavor.
The distillery visit is equally engaging, giving a firsthand look at how the distillation process unfolds, a crucial step that determines the character of the final product. The experience is suitable for all levels; novices especially enjoy the cabinet of curiosities and the chance to ask questions freely.
The Tasting
The grand finale is a tasting of three aged cognacs: XO, Superior XO, and Extra. These are the house’s oldest offerings, representing the pinnacle of their craftsmanship. As one reviewer notes, the tasting is “fabulous,” an opportunity to appreciate the nuances in flavor that develop over years. The guides are generous with their knowledge, explaining the differences and what to look for in each glass.
Guests often remark that the tasting is a perfect way to close the experience, with some calling it “an exceptional moment.” Keep in mind, tastings are reserved for adults, and the focus is on savoring rather than just sipping.
You might also want to explore these Cognac activities
The Value of the Tour
At just over $40, this tour offers more than just a quick look at a distillery. It provides deep insights into the process, a chance to see rare parts of a working house, and a tasting of some of the finest cognacs. Reviews praise the generosity of the guides—not only with knowledge but with samples—making it feel like a true gift for enthusiasts and newcomers alike.
Compared to other tours, Braastad’s personal approach and focus on authenticity set it apart. The inclusion of the museum and curiosities adds to the experience, making it feel comprehensive without feeling rushed.
Who Will Love This Tour?
This experience is perfect for history buffs, spirits enthusiasts, or those seeking an authentic taste of French craftsmanship. The intimate size and knowledgeable guides mean it’s well-suited for couples or small groups who appreciate storytelling and detailed insights. Travelers interested in family-run businesses will find the heritage especially compelling.
It’s also a great choice if you’re after value for money—a well-rounded experience that combines education, heritage, and tastings at a reasonable price. However, if you’re looking for a larger, more commercialized tour, this might feel somewhat understated.
The Sum Up
The Prestige Tour and Cognac Tasting at Braastad offers a genuine window into the craftsmanship behind some of France’s most revered spirits. You’ll walk away with a deeper appreciation of the process—how grapes turn into aged cognacs—and a few exceptional samples to enjoy later. The guides, especially Eric and Erik, make the experience engaging with their stories and patience, elevating what could otherwise be a straightforward tasting.
For those who love authentic, family-owned heritage sites, this tour provides a memorable and educational experience without a hefty price tag. It’s ideal for travelers who want more than just a tasting session, craving a meaningful connection to the tradition and artistry of cognac-making.
If you’re in the Cognac region and eager to see the real craftsmanship behind the product, this tour is a fantastic choice—small, personal, and packed with insights.
Frequently Asked Questions
Is this tour suitable for children?
No, the tasting is reserved for adults, and the focus is on spirits.
How long does the tour last?
Approximately 1 hour and 30 minutes, including the visit and tasting.
Can I cancel or reschedule?
Yes, you can cancel for free up to 24 hours before, but cancellations within 24 hours are not refunded.
Is the tour accessible by public transport?
Yes, it is near public transportation, making it accessible for most travelers.
What is included in the price?
The tour includes access to the distillery, museum, cellar, and a tasting of three aged cognacs.
Are tips expected?
Tips are not included but appreciated if you feel the guide provided exceptional service.
Is the tour suitable for beginners?
Absolutely, the guides explain everything clearly, and the experience is designed to be accessible to all levels.
What should I wear?
Comfortable clothing and shoes are recommended, especially if you plan to walk through cellars or the distillery.
Can I buy bottles on-site?
While not explicitly mentioned, many distilleries offer bottles for sale; you might find some at Braastad.
How many people typically attend?
The tour is limited to a maximum of 15 travelers, ensuring an intimate experience.
In short, the Prestige Tour and Cognac Tasting at Braastad in Jarnac is a well-crafted, authentic experience that offers genuine insights into cognac production, guided by passionate experts. Whether you’re a spirits lover or simply curious about French tradition, this tour provides excellent value and memorable moments.
