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Explore Italy’s Ferrari and Lamborghini headquarters with this full-day tour from Bologna, featuring museums, factory visits, and an authentic Italian lunch.
Imagine spending a day surrounded by iconic Italian supercars, learning about their history, and witnessing the craftsmanship firsthand. That’s what the Ferrari Lamborghini Tour from Bologna promises — a full-day journey into the heart of Italy’s legendary automotive world. This experience is pitched as a premium, all-inclusive package that takes you through museums, panoramic factory visits, and a delicious Italian lunch.
We like that it combines museum visits with a factory tour, giving enthusiasts a well-rounded snapshot of what makes these brands so special. The opportunity to see famous cars like the Miura, Countach, and Reventón up close is a definite highlight, along with the chance to walk through the Ferrari Museum in Maranello.
On the flip side, one thing to consider is that the factory tour at Lamborghini is an optional upgrade, which adds extra cost. So, if being inside the factory is a priority, you’ll need to plan for that additional expense. Also, with only 7 travelers maximum, this tour offers a more intimate experience, though it might mean fewer departures depending on availability.
This tour is best suited for car enthusiasts, luxury travelers, or those looking for a unique day trip from Bologna who want to indulge their passion for Italian sports cars in a convenient, guided setting.


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The tour kicks off early, with a meeting point at Bologna’s Piazza delle Medaglie d’Oro, and departs at 8:30 am. From there, the day revolves around two main pillars: Ferrari and Lamborghini, both sitting within Italy’s famed Motor Valley.
We loved the variety of cars displayed, spanning from the 1952 500 F2 to Michael Schumacher’s F2004, which highlights Ferrari’s racing dominance. The museum’s collection of over 50 cars is a visual feast, especially for fans of motorsport history. A dedicated section chronicles Enzo Ferrari’s life, adding depth to the experience.
The museum’s changing exhibitions keep things fresh; as of latest updates, the focus was on Hypercars, showcasing technological leaps that define Ferrari’s luxury and performance. The visit lasts roughly two hours, giving enough time to soak in the details without feeling rushed. Admission is included, which is a nice touch, and the experience allows for some great photo opportunities.
Next, you’re transported to the Lamborghini Museum, where more than 20 models are on display, from the legendary Miura and Countach to the modern Urus SUV. The museum is a visual tribute to Lamborghini’s innovation.
A key highlight is the factory visit, which lasts about 50 minutes, though this is an optional upgrade and incurs an extra fee. The factory walk takes you through all the assembly stations, giving insight into how these supercars are handcrafted. The uPholstery Department is also worth seeing — the craftsmanship here makes it clear that Lamborghini’s attention to detail is meticulous.
All transfers are done in a luxury Mercedes van, which adds a touch of comfort and style. Since the tour limits group size to 7 travelers, you get a more personalized experience, with the guide able to answer questions more thoroughly. The private setting means less waiting and more engagement with the guide’s insights, especially if they’re as knowledgeable as some reviews suggest.
The full-day experience lasts about 8 to 9 hours, making it a substantial outing. The price of $447.81 per person includes museum admissions, transfers, and lunch, offering decent value for an all-encompassing, VIP-like adventure. However, the optional Lamborghini factory tour is an extra, so budget accordingly if this is a must-do.
A few recent reviews paint a mixed picture. One guest, Andrew H., described the experience as a “Car Enthusiast’s Tour”, praising the knowledgeable guide Cosimo, who shared “little nuggets” about the cars and factories, making the day engaging and informative.
On the other hand, a less positive review from Mariafe_V pointed out a misunderstanding about the factory tour. She was disappointed to learn that the factory visit was not included in the standard package and only available as an upgrade. This highlights the importance of checking what’s included beforehand to avoid surprises.
Some travelers also mentioned that timing was well-organized, with the entire day running smoothly, and appreciated the privileged access to exhibits and factory areas. The lunch was described as authentic Bolognese cuisine, adding a genuine taste of Italy to the high-speed adventure.

This experience is ideal for car lovers who dream of seeing famous Italian supercars up close and learning about their craftsmanship. It’s also perfect for those who want a luxury, guided day trip with minimal hassle, thanks to private transfers and a small group setting.
Enthusiasts will especially appreciate the chance to see rare models in museum displays and, if they opt for the factory upgrade, witness the handmade process behind Lamborghini’s iconic cars. It’s also a good choice for luxury travelers seeking a full-day experience that blends culture, history, and automotive excellence.
However, if you’re a casual visitor or don’t have a specific interest in cars, this might feel a bit niche. Likewise, if the factory tour is a priority, confirm the extra costs beforehand and be prepared for a potentially longer day.
The Ferrari Lamborghini Tour offers a detailed glimpse into Italy’s legendary automotive brands, combining museums, optional factory visits, and a genuinely authentic Italian meal. It’s a well-organized way to experience the glamour and craftsmanship of these world-famous brands without the hassle of planning multiple separate visits.
While some might find the factory tour at Lamborghini requires an extra fee, the overall experience provides good value, especially considering the personalized group size and luxury transport. The knowledgeable guides, especially those like Cosimo, make a real difference, turning what could be a typical museum visit into an engaging, memorable day.
This tour suits passionate car lovers and those eager to see Italy’s automotive icons in a comfortable, guided setting. If you’re looking for a luxury, all-inclusive day that takes the stress out of planning and leaves you with stunning cars, fascinating stories, and a taste of Bolognese cuisine, this tour is a solid choice.
Is the Ferrari museum visit included in the tour?
Yes, the Ferrari Museum in Maranello is included in the package, with admission tickets covered. You’ll have about two hours to explore the exhibits.
Can I do the Lamborghini factory tour as part of this experience?
The Lamborghini factory tour is available, but it is an optional upgrade that incurs an additional charge. It is not included in the standard price.
What is the group size for this tour?
The tour is limited to 7 travelers maximum, providing a more intimate, personalized experience.
How long is the full-day tour?
The tour lasts approximately 8 to 9 hours, starting at 8:30 am and returning to Bologna in the late afternoon.
What is the price for this experience?
The cost is around $447.81 per person, which covers museum admissions, transfers, and lunch. The Lamborghini factory tour is extra.
Is transportation comfortable?
Yes, all transfers are conducted in a luxury Mercedes van, ensuring a comfortable ride between locations.
To sum it up, this Ferrari Lamborghini Tour from Bologna offers passionate car fans a chance to deepen their appreciation of Italy’s automotive history, with the convenience of guided visits and a small group environment. It’s worth considering if you’re eager to see iconic cars, learn their stories, and indulge in some authentic Italian cuisine, all wrapped into one unforgettable day.