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Explore three boutique Rioja family wineries with a private guided tour including tastings, lunch, and stunning scenery near Bilbao. A wine lover's dream.
A Sip-By-Sip Tour of 3 Boutique Rioja Family Wineries (Private Tour with Lunch)
If you’re dreaming of discovering the best of Rioja wine without the crowds, this private tour from Bilbao offers an intimate, tasting-focused experience. It’s perfect for wine enthusiasts eager to explore small, family-run wineries, learn about different styles, and enjoy a relaxed day of wine, food, and scenic views.
What really stands out is the personalized touch—the entire journey is tailored by a knowledgeable guide, ensuring you get the most out of each stop. Plus, the fact that transportation is included means you can indulge freely without worrying about drinking and driving.
That said, it’s a full-day experience at around 8 hours, which might be a long but rewarding stretch for those who want a comprehensive Rioja adventure. Keep in mind, this tour requires booking well in advance—on average, 215 days ahead—and it’s priced at about $474 per person, representing good value considering the private nature and all-inclusive features.
This experience suits those who appreciate authentic, small-scale wine production, enjoy local culture, and want to avoid large group tours. If your idea of a perfect day involves tasting excellent wines, exploring charming towns, and savoring regional delicacies, this tour hits all the right notes.

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This tour is designed for those who want to get beyond the touristy Rioja spots and truly see how family-run wineries produce their wines. The first stop in Haro, known as the heart of Rioja Alta, is especially noteworthy. Here, you’ll sample wines crafted from vines over 80 years old—some of the oldest in the world—which translates into intense flavor and complexity. Reviewers highlight that the wines you taste often earn scores of 90+ points from critics like James Suckling and Tim Atkin, indicating impressive quality and value.
What’s lovely about Haro is the focus on traditional styles—these wines tend to be aged longer, resulting in a more nuanced profile. The guide’s insights help you understand why Rioja Alta’s wines are so respected. The hour and a half spent here give you ample time for tasting, with plenty of opportunity to ask questions and appreciate the craftsmanship behind each glass.
Next, the tour heads into Rioja Alavesa, often called the “Côte d’Or of Rioja” thanks to its high-altitude vineyards and Atlantic influence. This region is known for its boutique family wineries, where masterful producers focus on tempranillo grapes. The emphasis here is on small-scale, artisanal production, which often translates into highly distinctive wines compared to larger industrial producers.
This part of the tour offers insight into the differences in terroir and climate across Rioja’s subregions. Our guide mentioned that many of these wineries are family-run, emphasizing tradition and personal touch. Expect to learn how elevation and Atlantic weather influence the grapes and wine styles. Reviewers note that the region’s stunning mountain views and charming towns make this stop just as much about scenery as wine.
Laguardia is a highlight—not just for its wine but for its picture-perfect medieval architecture. The walled town, with its narrow cobblestone streets and underground cellars, provides a glimpse into Rioja’s historical roots. Visitors can walk through historic streets surrounded by vineyards and majestic mountains, feeling like they’ve stepped back in time.
During this stop, you’ll visit underground cellars, where traditional wine aging takes place. The tour includes a tasting of local wines paired with regional tapas—this combination of history, food, and wine is a cherished part of the Rioja experience. Reviewers mention that the tapas pairing enhances the tasting, giving a true sense of local hospitality.
The tour’s final stop takes you to one of the oldest dolmens in the Basque Country. Surrounded by vineyards, this 5,000-year-old funerary construction adds an unexpected historical layer to the day. It’s a short stop but a fascinating contrast to the wineries, offering a taste of ancient history amid modern viticulture.
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A relaxed, 1.5-hour lunch in Laguardia lets you recharge and indulge in regional cuisine. The tour includes some lovely Riojano tapas, expertly paired with traditional wines of Laguardia. Reviewers appreciate that the food complements the wines perfectly, enhancing the tasting experience without feeling rushed or overly formal.
Throughout the day, you’ll enjoy private transportation, which means no worries about driving or navigating. The guide, often praised for being knowledgeable, charming, and articulate, ensures the experience is smooth and engaging. Guests like David and Okey have highlighted how Sara’s hospitality and expertise made the trip memorable, always attentive to needs and eager to share insights.
The group remains small, which fosters a more personal connection and allows for flexible adjustments. This private approach is especially appealing if you prefer a tailored experience rather than a crowded tour bus.

At around $474 per person, this tour offers a comprehensive Rioja experience—visiting diverse regions, sampling premium wines, and enjoying regional cuisine—all with the comfort of private transport. When you consider the quality of wineries visited, the personalized guidance, and the included lunch, the price reflects a well-rounded, hassle-free day for wine lovers.
Reviewers often mention the high standards of the wines tasted, with some claiming the wineries chosen were “different and all wonderful.” The tour’s structure—covering historic, scenic, and cultural highlights—ensures you get a well-rounded immersion into Rioja’s soul.
The tour starts at 9:00 am in Bilbao and lasts about 8 hours, making it a full-day excursion. It’s suitable for most travelers, provided you’re comfortable with an active day involving walking and tasting. The private setting means flexibility—if you’re passionate about wine, the guide can tailor parts of the experience.
Booking well in advance is recommended, given the high demand and an average of 215 days’ lead time. Cancellation is straightforward, with free cancellation available up to 24 hours before the tour.

This experience is best for travelers who want an authentic, intimate wine tour without large groups. Perfect for wine connoisseurs eager to explore boutique wineries and learn about different Rioja styles, as well as those interested in regional history and scenery. If you enjoy delicious regional food, charming towns, and a relaxed pace, this tour will satisfy your senses.
It’s also ideal for anyone celebrating a special occasion or simply wanting a day of luxury and learning in the Rioja region. Since transport and guide are included, it offers excellent value for those who prefer a stress-free, all-in-one experience.

Is this tour private? Yes, the experience is exclusively for your group, offering a personalized and relaxed atmosphere.
How long does the tour last? Approximately 8 hours, starting at 9:00 am and ending back in Bilbao.
Are meals included? Yes, there’s a delicious regional lunch with tapas paired with local wines, giving you a true taste of Rioja.
Can I customize the tour? Your guide can tailor the experience to your preferences, making it flexible for wine styles or sightseeing interests.
Is transportation provided? Yes, round-trip transfers from your hotel in Bilbao are included, making the day stress-free.
Do I need to book far in advance? Yes, on average, 215 days ahead, due to high demand and limited group sizes.
What wines will I taste? Expect high-quality Rioja wines, many with scores of 90+ from critics, and a variety of styles from traditional to boutique producers.
Is this suitable for non-wine drinkers? While the focus is on wine, the sightseeing, regional food, and cultural stops may still appeal to others, but it’s primarily designed for wine enthusiasts.
What is the terrain like? You’ll walk through charming towns, visit underground cellars, and enjoy scenic vineyard views—generally moderate walking.
What is the price relative to the experience? Given the private guide, multiple winery visits, tastings, and lunch, the cost provides good value, especially for a tailored, high-quality day.
This tour offers a harmonious blend of wine, history, and regional charm, perfect for those wanting a meaningful taste of Rioja’s best. Whether you’re a seasoned wine lover or simply curious about Spain’s wine culture, it provides a relaxed yet richly rewarding day.