Exhibition - Home of Carlsberg - The Story of Carlsberg and Its Founders

Exhibition – Home of Carlsberg

Discover the history of Carlsberg, enjoy interactive exhibits, and taste fresh draft beer in Copenhagen’s iconic brewery tour—perfect for beer lovers and history buffs alike.

If you’re visiting Copenhagen and have even a passing interest in beer or Danish craftsmanship, the Home of Carlsberg offers an engaging glimpse into one of the world’s most famous breweries. This self-guided exhibit, located in Carlsberg’s original brewery from 1847, combines history, science, and a bit of fun in a well-rounded package. With a rating of 4.5 from 173 reviews, and praised for its interactive displays and friendly staff, this experience packs a lot of value into a relatively short visit—roughly 1 to 2 hours.

What we particularly love about this tour is the way it balances educational content with entertainment. The interactive games and videos keep visitors engaged, making it less of a traditional museum visit and more of an immersive experience. Plus, the opportunity to sample fresh draft beer directly from the tap in the cozy Carlsberg Bar really elevates the experience. On the flip side, some travelers might find the admission fee of around $33.59 a bit steep for a self-guided tour, especially if they’re not keen on beer tasting. Still, for beer enthusiasts and history buffs, this experience offers authentic insights and a memorable visit.

This tour is best suited for adults interested in beer history, science, or Danish culture, as well as those who enjoy interactive, self-paced attractions. If you’re traveling with friends or family who appreciate a mix of learning and tasting, you’ll likely find this tour a rewarding addition to your Copenhagen itinerary.

Key Points

Exhibition - Home of Carlsberg - Key Points

  • Authentic History: Learn about the founding of Carlsberg and the stories of J.C. Jacobsen and his son Carl.
  • Interactive Experience: Engaging games and videos make the history of beer accessible and fun.
  • Tasting Opportunity: Enjoy a freshly poured draft beer at the end of your visit in the cozy Carlsberg Bar.
  • Beautiful Setting: The brewery’s historic yard and sculpture garden offer relaxing spots for reflection or photos.
  • Family Friendly: Minors can enjoy non-alcoholic drinks, making this accessible for families.
  • Excellent Reviews: Consistently rated highly for its informative, friendly, and well-organized approach.

The Entrance and Initial Impressions

Exhibition - Home of Carlsberg - The Entrance and Initial Impressions

Your journey begins at the Ticket Redemption Point at Gamle Carlsberg Vej 11C, in the heart of Copenhagen. The location is conveniently near public transportation, making access straightforward. The area exudes historic charm, with the old brewery buildings hinting at the long-standing brewing tradition that’s still alive today.

Once inside, you’ll be greeted by a welcoming atmosphere that balances respect for tradition with a lively, modern twist. The exhibition space is designed to tell the story of Carlsberg from its inception in 1847. As you step through the doors, the narrative unfolds through interactive elements, including videos and games that reveal the science behind brewing and the personalities behind the brand.

The Story of Carlsberg and Its Founders

Exhibition - Home of Carlsberg - The Story of Carlsberg and Its Founders

The core of the tour is the story of J.C. Jacobsen and Carl Jacobsen, which is woven into the exhibit with engaging multimedia displays. Visitors learn about the disputes and differing visions that shaped the brewery’s development—an element that adds a human touch to what might otherwise be dry history.

One reviewer highlighted how the storytelling of the father-son relationship and their contrasting perspectives on beer brewing helped bring the history to life, making it more relatable and memorable. The exhibit also sheds light on the science and innovation that have been central to Carlsberg’s success, which is especially interesting for those curious about the technical side of brewing.

Interactive Exhibits and Educational Content

Exhibition - Home of Carlsberg - Interactive Exhibits and Educational Content

Beyond static displays, the tour features interactive activities that keep visitors engaged. These might include quizzes, touch screens, or video presentations that explore the science of brewing, including fermentation and quality control. Travelers mention that these elements make the information more accessible—especially for those who prefer a hands-on approach to learning.

The fact that the tour is self-guided means you can spend as much or as little time on each part of the exhibit as you like. According to reviews, this flexibility is a big plus, allowing visitors to tailor their experience to their interests.

The Carlsberg Bar and Beer Tasting

Exhibition - Home of Carlsberg - The Carlsberg Bar and Beer Tasting

One of the highlights is the opportunity to taste fresh draft beer in the welcoming Carlsberg Bar. Reviewers consistently mention how satisfying it is to enjoy a hand-poured lager after learning about its production. The beer is served fresh from the tap, which is a real treat and adds authenticity to the experience.

While the price of the ticket includes the beer, some might view this as a bonus rather than the main reason for visiting. For many, it’s the combination of knowledge and taste that makes this stop memorable. The bar itself has a cozy, relaxed vibe, making it a perfect spot to unwind and reflect on what you’ve learned.

Visiting the Brewery Yard and Sculpture Garden

After your tasting, you can stroll through the historic brewery yard, where the sense of history is palpable. The lively atmosphere, combined with the charming architecture, helps you feel connected to the past. If you prefer a more peaceful moment, the sculpture garden offers a tranquil oasis away from the bustling yard, perfect for photos or a quiet break.

Reviewers note that these outdoor spaces are not just pretty—they add context to the brewing process and the brand’s heritage. It’s a nice way to extend your visit and enjoy some fresh air.

At approximately $33.59 per person, the ticket price reflects the value of an educational, interactive experience combined with a tasting session. Given the reviews praising the informative guides and well-organized displays, most visitors agree it offers good value for money. The chance to learn about brewing science and enjoy a fresh draft beer in one visit is a significant perk.

However, it’s worth noting that the experience is mainly self-guided, so those expecting a guided tour with personal interaction might be slightly disappointed. Still, the interactive elements compensate for this by offering engaging content throughout the visit.

Practical Tips for Visiting

  • Book in advance: The experience is popular, and bookings tend to be made around 23 days ahead.
  • Arrive early: The brewery opens at 10:00 AM, and visiting earlier can help you avoid crowding.
  • Bring ID: As alcohol is served, all visitors must be 18 or older; minors will receive non-alcoholic drinks.
  • Allow 1-2 hours: The experience isn’t rushed, so take your time exploring the exhibits, sampling beer, and enjoying the outdoor areas.
  • Consider combining with other activities: Since the tour is located in central Copenhagen, it pairs well with nearby sightseeing or a canal tour.

The Home of Carlsberg offers a well-balanced blend of history, science, and taste that makes for a memorable visit. Its interactive approach and authentic beer tasting set it apart from typical museum experiences. We especially appreciated the knowledgeable staff, the engaging exhibits, and the relaxing outdoor spaces that let you soak in the brewing heritage.

This experience is particularly suited to beer lovers, history enthusiasts, and families looking for an educational outing with a relaxed vibe. The admission price is justified by the quality of the content, the engaging presentation, and the chance to enjoy a famous Danish lager in a historic setting.

If you’re in Copenhagen and want a taste of Denmark’s brewing tradition, the Home of Carlsberg should definitely be on your list.

  • Is this a guided tour? No, it is a self-guided experience that you can explore at your own pace.
  • What is included in the ticket price? Your ticket includes access to the exhibition and a draft beer tasting in the Carlsberg Bar.
  • Are children allowed? Yes, children can visit and will be served non-alcoholic drinks if they are under 18.
  • How long does the tour last? Expect to spend about 1 to 2 hours exploring the exhibits and enjoying the outdoor spaces.
  • What are the opening hours? The venue is open daily from 10:00 AM to 6:00 PM from July 1 to December 31, 2025.
  • Is parking available? Parking fees are not included, so plan accordingly.
  • Is this experience suitable for beer connoisseurs? Yes, especially for those interested in the science and history behind brewing.
  • How far in advance should I book? Most travelers book about 23 days ahead, but it’s advisable to reserve early, especially during busy seasons.

To sum it up, the Home of Carlsberg offers a thoughtful, fun, and authentic peek into the world of Danish brewing. Whether you’re a beer novice or a seasoned enthusiast, this tour combines education, taste, and heritage in a way that makes your visit to Copenhagen even more memorable.