New York City Lunch at USA Brooklyn Deli in Times Square

A Tasty Shortcut to New York’s Classic Deli Flavors in Times Square

If you’re wandering through the bustling streets of Times Square and craving a genuine New York deli experience, this USA Brooklyn Deli lunch might just be your best bet. Priced at $29.99 per person, it offers a slice of NYC’s iconic comfort food in a convenient, well-organized package. No need to wait in long lines at touristy spots—your meal is ready upon arrival, giving you more time to enjoy your day exploring the city.

What’s particularly appealing here is the flexibility of menu choices combined with the ease of access—you simply select your meal and drink, and everything is prepared for you, removing the hassle of ordering under pressure. Yet, this experience is not just about quick bites; it’s about indulging in authentic flavors like hot pastrami, corned beef, or meatball subs that truly capture the essence of NYC delis.

The only consideration? The tour runs during daytime hours, so if you’re after a late lunch or dinner, you might need to look elsewhere. But for a midday refuel in the heart of Times Square, this deli experience hits the spot. It’s ideal for foodies, travelers with tight schedules, or anyone seeking a no-fuss, delicious meal in a lively, iconic NYC setting.

Key Points

• Authentic NYC deli flavors in the heart of Times Square
• Convenient pre-selected meal and drink to avoid long waits
• Affordable and predictable at $29.99 with taxes and fees included
• Suitable for a quick lunch during sightseeing, with a duration of about 1 hour
• Most travelers book in advance — 24 days is typical
• Great for food lovers craving classic dishes like pastrami, corned beef, or meatball subs
• Flexible for dietary preferences like organic roasted turkey options
• Days and hours: Open daily from 11:00 AM to 4:00 PM, perfect for a mid-day break

Exploring the Details of the USA Brooklyn Deli Experience

Location and Accessibility

Standing at 211 W 43rd St, this deli is right in the thick of Times Square, making it extremely accessible via public transportation. The location is ideal for travelers who want to squeeze in a hearty meal without straying far from their sightseeing route. The tour includes a mobile ticket, meaning you can simply show your booking on your phone, streamlining the check-in process.

What Makes the Tour Stand Out?

Unlike many tourist traps in Times Square, the USA Brooklyn Deli offers a genuine deli experience. The focus is on delivering authentic, flavorful dishes in a no-fuss manner. You choose one entrée from a diverse menu featuring some of NYC’s most celebrated sandwiches and pizza, along with a beverage. This simplicity means no surprises—and no disappointment—if you’re craving flavors that truly evoke New York’s deli culture.

The Menu Choices and Their Significance

The menu is thoughtfully curated, catering to preferences ranging from traditional to a bit more gourmet. Here’s what you can expect:

• Hot Pastrami Reuben: Toasted bread layered with juicy pastrami, Swiss cheese, Russian dressing, and tangy juniper berry sauerkraut—this is the quintessential NYC deli sandwich.
• Hot Corned Beef Reuben: Similar to the pastrami version, but with tender corned beef, offering a slightly different flavor profile.
• Organic Roasted Turkey Reuben: For those seeking a leaner alternative, this option maintains the classic Reuben elements with roasted turkey.
• Hot Dog (Black Angus Beef): A simple, satisfying hot dog topped with sauerkraut and mustard—classic street food elevated to deli status.
• Margherita Pizza: Featuring fresh basil and mozzarella, this pizza adds a touch of Italy to your NYC dining experience.
• Italian Combo Sandwich: A hearty mix with mortadella, salami, sopressata, cheeses, and arugula—perfect for those wanting robust flavors.
• Meatball Parm Sandwich: Juicy meatballs in savory tomato sauce topped with mozzarella—comfort food at its best.
• Chicken Parm: Crispy chicken breast with pomodoro sauce, a comforting, hearty choice.

Each meal includes one beverage—from sodas to possibly other drinks—which adds to the value, making it a complete, satisfying meal.

How It Works

Upon arrival, you’ll show your mobile ticket—no need to wait in long lines or place orders at a crowded counter. Your meal will be ready for pickup, allowing you to dive right into your NYC lunch break. The entire experience lasts approximately an hour, which is perfect for fitting into a busy sightseeing day.

What Reviewers Mention

While there are no formal reviews available yet, the operational aspects suggest a smooth experience. The fact that most travelers book about 24 days in advance indicates it’s a popular choice for those wanting reliable, authentic food without the fuss. The all-inclusive pricing and the daily opening hours from 11:00 AM to 4:00 PM are designed to suit travelers on a schedule.

The Value in Context: Is It Worth It?

At $29.99, the price for a meal and a drink in the heart of Times Square might seem steep compared to local street vendors, but it’s reasonable considering the convenience, quality, and authenticity. You’re paying for a well-prepared, classic NYC deli experience without the hassle of waiting around or risking disappointment with touristy eateries.

In addition, the pre-order system and all taxes/fees included add a layer of simplicity—no hidden costs or surprises. This makes it an excellent choice for travelers who prefer predictable, straightforward meals during their busy sightseeing days.

Who Will Enjoy This Tour?

This experience is best suited for those seeking an authentic New York City taste without the long wait typical of famous delis. It’s perfect for time-strapped travelers, families, or foodies wanting a quick yet delicious meal. If you’re craving a genuine NY deli sandwich or pizza in the middle of your sightseeing, this offers both convenience and quality.

It’s also suitable for vegans or vegetarians? Not explicitly stated, but the menu’s focus on meat and cheese suggests not. Service animals are allowed, so travelers with disabilities or service pets will be accommodated.

Final Thoughts

This lunch experience at USA Brooklyn Deli in Times Square is a fantastic way to taste authentic New York delicacies in a lively yet efficient setting. You get the convenience of pre-arranged, quick service combined with classic flavors that truly represent the city’s deli culture. It’s a practical choice for anyone wanting a filling, flavorful meal that doesn’t cut into their sightseeing time.

While it might not offer gourmet refinement, it delivers comfort, authenticity, and value in a prime location. Whether you’re a first-timer eager to tick a classic NYC food experience off your list or a seasoned visitor craving familiar flavors, this tour hits the mark.

In essence, it’s a no-fuss, delicious shortcut to experiencing New York’s beloved deli tradition—ideal for anyone wanting a reliable, tasty, and authentic lunch during a busy day in Times Square.

FAQs

Can I choose more than one meal option?
No, the experience includes one meal and one drink. You select your preferred lunch item from the provided list at booking.

Are drinks included in the price?
Yes, your meal includes one beverage from the available options, all included in the price.

Is this experience suitable for large groups?
Yes, the activity can accommodate up to 50 travelers, making it suitable for small groups or family outings.

What are the hours of operation?
The deli is open daily from 11:00 AM to 4:00 PM, so plan your visit accordingly.

Do I need to bring a printed ticket?
No, a mobile ticket is sufficient. Just show it on your smartphone when you arrive.

Can I cancel if my plans change?
Yes, cancellations are free if made at least 24 hours before the experience. After that, no refunds are available.

Are service animals allowed?
Yes, service animals are permitted, ensuring accessibility for travelers with disabilities.

Can I modify my order?
Since this is a pre-arranged experience, modifications aren’t typically available. You choose your meal at booking time.

Is this a quick lunch or a full meal?
It’s designed as a quick, approximately one-hour experience—perfect for fitting into a busy sightseeing schedule.

This detailed review aims to give you all the practical insights needed to make an informed decision about this Times Square lunch experience. Whether you’re after a classic NYC bite, value convenience, or simply want to avoid tourist traps, USA Brooklyn Deli offers a pretty tempting option.